Whether you buy into all that cupid business or not, if nothing else, Valentine's Day is a perfectly okay excuse to get dolled up and spend time with someone you like a lot. (Or, you know, that really decent Tinder prospect.) Still, it's nice to be prepared—so whether your sweetheart has an elaborate evening planned or you're honestly just excited to drink a lot of wine with your friends, we've got some beauty inspiration for you.
What's on your V-Day agenda? Scroll down to find your corresponding look.
In the casual dating phase, this isn't really Valentine's Day—it's just February 14. Still, a red lip adds a festive spin without being too obvious. (And let's be real—you'd probably rock this on any other day of the year.) Worried about kiss-proof color? We can vouch for Sephora Cream Lip Stain ($14).
Got something a little more lavish on the books? Mesmerize your S.O. with a metallic take on the smoky eye. Line your upper and lower lashes with Urban Decay Eyeshadow ($19), in Gunmetal, and highlight the inner corners of your eyes with MAC's White Frost ($16). Layer on Dior's Diorshow Mascara ($28) for an extra-hypnotic effect.
As for your hair, start by curling large sections with a wide-barreled iron before brushing the waves out with your fingers. Use some dry shampoo to get that perfectly messy look.
If you're planning on a casual night in, it's all about effortless appeal—in other words, just enhancing your natural look without going remotely overboard. Start by making your skin glow with Embyrolisse's Lait-Crème Concentré ($16), highlight your cheekbones with RMS Beauty's Living Luminizer ($38), and warm up your eyelids with a peachy shadow, like Nars's Eyeshadow Duo ($35) in Isolde. Finish up by giving yourself some cool-girl bedhead: Oribe's Dry Texture Spray ($44) will get the job done.
Doll up your look just the right amount with a flick of liquid liner. Start by using a white pencil (we love Sephora's Eye Pencil to Go, $6, in Pure White) along your bottom waterline to make your eyes look huge, before sketching on a cat eye with Eyeko's Fat Liquid Eyeliner ($16). Opt for an effortless but glossy mane with Matrix's Biolage Styling Smoothing Shine Milk ($16).
Two words: Have fun. A night out dancing with your friends is the perfect time to experiment with makeup, so why not opt for a funky color? We're all about the blues lately, so give it a try yourself: After (messily) tracing your waterlines with a black pencil, smudge it some more, and then smear some of Make Up For Ever's Aqua Cream Shadow ($23) on top. Finish with several layers of mascara.
Love those retro waves? No salon visit necessary: See how to get the look at home here.
Which look is your favorite? Have something else planned for Valentine's Day? Sound off below!