When thinking about how to style thin hair, I always go back to the style used for Kendall Jenner’s Vogue cover debut. The model fronted the glossy in a baroque jacket that’s strategically held open with no undershirt and a mussed hairdo to match. The smizing and posing is all Kendall’s doing (and that infamous Kardashian/Jenner gene pool), but the textured, tousled hair? That can be attributed to R+Co’s Cactus Shampoo and the brand’s founder and hairstylist, Garren.
Texturizing shampoos aren’t new, but the formulas are ever-changing and, in my opinion, better than ever. The idea is that they basically marry texturizing sprays, dry shampoos, and actual shampoos so that you get a gritty, moldable, voluminous style (perfect for thin-haired girls, especially) without having to spray anything on. Lived-in, next-day hair is achievable on day one, so for those of us who use dry shampoo mostly for texture (guilty as charged), we can forgo the trusty cans and bottles of powder or spray and just lather up instead. Below, we’ve shared some of our favorite texturizing shampoos.
Made with Redensyl, an ingredient that stimulates the regeneration of your hair follicles and helps to reduce hair loss, this shampoo is one of the best in the biz when it comes to plumping up your hair and volumizing every last strand. The blend also include hydrolyzed rice protein to provide thickness, vegetable protein to moisturize, and zero sulfates or synthetic fragrances. I can say first hand, this baby works.
Using this shampoo eliminated my need for dry shampoo both for texture and to sop up grease. Somehow, my hair looked full and perfectly messy on day two and (gulp) three without the need to touch anything up. It's made with sunflower seed extract, sourced from Argentina, to nourish your hair and scalp with vitamins A, D, and E, as well as coconut acid, vegetable protein, and glycerin to cleanse, strengthen, and hydrate while it adds grit and texture. It’s amazing.
You’ll really feel like a beach babe after sudsing up with this surf-y shampoo infused with sea kelp and coconut oil. As it cleanses (and you zen out in the shower), this shampoo hydrates and adds volume with each wash. It feels like summer and keeps you looking wind-swept even when there's no sea air in sight.
If ever there were a brand that knows about fresh-from-the-ocean hair, it’s Bumble and Bumble (hello, iconic Surf Spray, $25). The brand also carries a Surf Shampoo that gives that same salty ocean texture without any additional products needed. It bottles that nostalgic, iconic beach smell (trust us, it's the real deal) and using minerals and sea botanicals to nourish, tousle, and lift your hair from roots to ends.
The secret ingredient in this volume-pumping shampoo? Marshmallow root. Even fine hair will be plumped up to unbelievable heights after a lather of this. It's lightweight, sulfate-free (a feat when it comes to volumizing shampoos) and smells like ripe peach, fresh cut grass, and white woods. It's so chic.
This post was originally published at an earlier date and has since been updated by Hallie Gould.