The 12 Best Tatcha Products to Add to Your Skincare Routine

If you love high-quality skincare, swoon over shelfie-worthy packaging, and constantly strive to achieve the hydrated, dewy skin that social media makes seem effortless, it’s high time you learn about Tatcha. The Japanese-inspired skincare brand is beloved for its efficacious formulas, chock-full of the purest ingredients on the planet. Plus, the brand’s products make skin look and feel instantly better. Whether you use the cult-favorite Water Cream or complete your routine with the pore-blurring Silken Sunscreen, one thing’s for sure: More often than not, it’s love at first use.

Tatcha isn’t like many other massive beauty brands, though. Rather than being built solely around what consumers want, Tatcha was born out of founder Vicky Tsai’s personal complexion concerns.

“At the start of my career, I worked in the corporate world, which required me to travel around the globe, allowing me to be exposed to beauty in many forms,” she tells Byrdie. “While I was grateful for the experiences my career allotted, the constant stress and travel had wreaked havoc on my skin and my mindset.”

As a result, Tsai developed a painful case of acute dermatitis, and despite everything she tried it lasted for years. “Doctors prescribed strong antibiotics, which I was on for extended periods without success, and my skin became so sensitive that the only product I could apply was Aquaphor,” she says. 

Eventually, Tsai quit her job to search for more meaning and balance in her life—and ways to heal her skin. One thing led to another, and she found herself in Japan. “In Kyoto, I was introduced to the timeless ingredients and rituals that would give me so much purpose. That inspired [the idea for] Tatcha, which I created so that I could share with the world the philosophies of Japanese beauty that greatly impacted my life,” she says.

As adored as Tatcha products are, for many, $68 for a moisturizer seems like a stretch. But given the moisture-quenching, skin-soothing, jaw-dropping results, we firmly believe the products are well worth the investment. (Plus, many bestsellers are available as travel-friendly minis, a great option if you want to try a product without committing to the full-size price.)

Read on for our favorite Tatcha products.