Now Trending: Statement Blush

Like every other beauty trend, blush goes through various phases of popularity and wearability. And amid all of the contouring and strobing hubbub as of late, we feel it’s a crucial step that’s in need of some love and appreciation. A wash of color added to the apples, cheekbones, or temples (it all depends on your face shape) instantly induces a bit of radiance and boosts some color into even the dullest of complexions. Lately, the celebs have been doing it right, letting their beautiful cheekbones, enhanced by a bit of blush, do all of the talking. From Emma to Zendaya, here are the statement cheeks we can’t stop looking at it!