Sephora Stocks Thousands of Products: Meet Its Top 10 for 2018

Updated 11/28/18

Sephora is my happy place. Any stressful work day or mundane grocery run is made better by a brief rendezvous in the massive beauty retailer. And it seems no matter how many times I find myself perusing the shelves, there's always something shiny and new to play with. It truly is a magical beauty wonderland, and the rest of the country agrees. According to the the 2018 Love List Brand Affinity Index (as developed by Goldman Sachs and Conde Nast), gen Z and millennial consumers ranked Sephora number one as their favourite brand, store or website in the beauty retail category.

Not bad, hey? 

But what are people actually buying, I wondered (aside from the constantly sold-out It Cosmetics CC Cream in shade Medium)? In a bid to find out, I asked Sephora to share its top 10 selling products of 2018. The results proved that makeup reigns supreme, Australians love a bargain, and apparently, we're all masking in the foot department. Yep, true story. 

Keep scrolling for the complete list. 

Anastasia Beverly Hills Modern Renaissance Eye Shadow Palette $73

Highly pigmented and super blendable, this palette is a makeup aficionado's dream. 

Beauty Blender Original $30

The OG and the best makeup applicator ever, according to the good people of Australia. 

Benefit Cometics Bad Gal Bang Mascara $43

This weightless formula coats every lash for other-wordly length. 

Fenty Beauty Gloss Bomb Universal Lip Luminizer $30

Born in the '90s or not, this gloss is a cult pick. 

Benefit Cosmtics Hoola Bronzer Mini $28

This baby bronzer fits in your purse, and gives a flattering wash of sun-drenched colour. 

Huda Beauty Desert Dusk Eyeshadow Palette $95

For a cut-crease even Kylie would be jealous of, try this palette. 

Kat Von D Tattoo Liner $28

At $28, winged liner really doesn't get any better than this. 

Sephora Collection Lavender Foot Mask $7

Because who doesn't want soft feet that smell faintly of lavender? 

Benefit Cosmetics The Porefessional Face Primer Mini $23

This pint-sized primer will fill pores, blur imperfections, and mattify oily spots. 

Sephora Collection Pineapple Nose Mask $4

Pineapple is packed full of natural enzymes that will cut straight through blackheads and pore-clogging debris. Also: It smells like a pina colada. 

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