image with a lotion container and a boutique soap bar


In this section, read about Team Byrdie's honest reviews on the buzziest new beauty products you may or may not have heard of. Apologies in advance to your wallet.

Let’s Get Specific

Beauty products from Tower 28, Live Tinted, Superegg, Allies of Skin, and Eadem
Editors' Picks: The Best AAPI-Founded Beauty Brands We've Tried (So Far)

Byrdie Editors
Editors' Picks: The Best Products We Tried in April

Pixi Double Cleanse Review
Reviewed: Pixi's Double Cleanse Leaves Skin Refreshed and Hydrated

Dr. Jart+ Cicapair Tiger Grass Cream
Reviewed: Dr. Jart+'s Cicapair Cream Soothed My Irritated Skin

Milani Conceal + Perfect 2-in-1 Foundation and Concealer Results on Celeste Polanco
Milani's Conceal + Perfect Foundation Is Great for All-Day Glam

Khera Alexander before and after using Kerastase Elixir Ultime Hydrating Hair Oil
Reviewed: Kérastase Elixir Ultime Oil Is a Heat-Styling Essential

sweet chef
These Sweet Chef Products Are Like Wellness Shots for Your Skin

Khera Alexander's hair before and after using SheaMoisture Curl Enhancing Smoothie
Reviewed: SheaMoisture's Curl Enhancing Smoothie Revived My 4A Curls

Bumble and Bumble products on counter with other hair accessories
The Best Bumble and Bumble Products for Effortlessly Cool Hair

kate hudson with sleek blonde hair
Äz Haircare Is Low-Key Used By Every Celebrity Hairstylist

Davines hair products next to a dried bouquet on a stone and marble background
The Best Davines Products for Italian Movie Star Hair

As I Am Curl Creams in a clear tray, with a marble background.
As I Am: Brand Review and 9 Coil-Perfecting Products

Hot Tools Signature Series One-Step Blowout Results on Janamarie Calaor
Reviewed: Hot Tools' Signature One-Step Makes Blowouts a Breeze

It's a 10 hair mask (left) and beauty writer khera alexander after using the hair mask (right)
Reviewed: I Tried the It's A 10 Miracle Hair Mask on My 4A Curls

Paul Mitchell Tea Tree Special Shampoo product shot and results on Emily Algar
Reviewed: Paul Mitchell's Tea Tree Shampoo Is the Ultimate Deep Clean

Byrdie writer Janiah McKelton wearing Il Makiage foundation
The Viral Il Makiage Woke Up Like This Foundation Is Worth the Hype

The author before (left) and after (right) using the Bread Beauty Supply Hair-Mask.
Bread Beauty Supply’s Hair-Mask Is a Dream for My Dry Hair

Verb products on a white background.
Verb: Brand Review and 8 Must-Have Products

Photos of Byrdie Editor and Pat McGrath Essence
I Want to Bathe in Pat McGrath's New Essence

revair reverse hair dryer
I Tried The Viral RevAir Hair Dryer, and Here's How it Went

Sienna Naturals founders Hannah Diop and Issa Rae
Sienna Naturals: Brand Review and 7 of the Best Products

Byrdie writer Lindsay Cohn and her baby at the beach
Badger Baby's Mineral Sunscreen Cream Is My New Favorite SPF

one/size cheek clapper blush trio on a colored background
We Tried One/Size's New Blush—Read Our Honest Thoughts

la prairie white caviar essence
La Prairie's White Caviar Essence Is Expensive—But It Really, Really Works

Here Are The 15 Best Takes On The Military-Inspired Bomber Jacket

18 Best Dresses on Amazon for Every Occasion Imaginable

the doux honey setting foam on a cloudy photo background
The Doux’s Newest Launch Is a One-Step Formula for Poppin' Curls

Photos of Erika Veurink after using Jolie Filtered Showerhead
I Tried Jolie's Filtered Showerhead, and My Hair Has Never Been Happier

Photos of Andrea Bossi wearing Huda Beauty Cheeky Tint Blush Sticks
Huda Beauty’s Blush Sticks Are My New Makeup Must-Have

Byrdie writer Andrea Bossi selfies
Pattern’s Transition Mask Instantly Defined and Hydrated My Dry Curls

The 17 Best Beach Bags for Your Next Trip to The Shore

Olivia Hancock in sunny selfie
Dieux's Instant Angel Is the Moisturizer I've Been Craving All Winter

Glow Recipe Watermelon Glow Niacinamide Dew Drops
Glow Recipe's Dew Drops Will Give You Highlighted Skin—Sans Makeup

Jenna Curcio wearing EspressOh Hi_Liner
My Favorite Italian Makeup Brand Launched an Eyeliner—So I Tried It

model applying makeup
Beauty Bakerie: Brand Review and 11 of the Best Products

the inkey list oat cleansing balm
I Finished This Buzzy Cleansing Balm and My Skin's Never Been Softer

Byrdie Editors' Picks February 2022
Editors' Picks: The Best Products We Tried in February

In Search of the Perfect Sweater, These Are The 17 Best

Holifrog Kosi Multi-Acid Mask
This Hailey Bieber-Approved Skincare Brand Just Launched a Divine Exfoliating Mask

The 19 Best Black Sneakers That You Can Wear Over and Over Again

The 18 Best Winter Hats to Last You Through The Season

The 16 Best Leather Jackets to Complete Your Wardrobe

tynan sinks before and after using milk makeup's bionic bronzer
An Honest Review of the New Milk Makeup Bionic Bronzers

Basma Beauty / Olivia Hancock
Basma Beauty's Foundation Sticks Are Worth the Hype

Erika Veurink
TooD Color Cream Brought Childlike Delight Back to My Makeup Routine

Byrdie / Erika Veurink
The Lawless Overnight Lip Plumping Mask Has Saved My Dry Winter Lips

Youthforia Blush Oil
21 Underrated Beauty Products to Add to Your Routine

exfoliating skincare product
How an Indian Tradition Became a New Must-Have Micro-Exfoliator

Glow Recipe
Glow Recipe's New Plum Moisturizer Has Helped Me Unlock Plump, Pillowy-Soft Skin

conscious beauty products
Nine Must-Have Conscious Beauty Products Worth A Spot In Your Collection

nars, ponds, maybelline
The 9 Products That Inspired Team Byrdie’s Love of Beauty

Editors' Picks: Holiday Beauty Products 2021
The One Product We're Excited to Wear for the Holidays

Byrdie / Erika Veurink
I Tried Biafine's Emulsion Cream and It Soothed My Ultra-Dry Skin

estee lauder eye concentrate matrix
I Put Estée Lauder’s Eye Concentrate Matrix to the Test—And it Blew Me Away

The Hair Edit Brand Review Best Products
The Best Products From the Hair Edit That Deliver a Good Hair Day

Ariana grande
R.e.m. Beauty Is Here—and This Is Our Honest Review

Kerastase Bain Densité Shampoo
This Shampoo Transformed My Flat Oily Hair and Brought It to Life

Maybelline Fit Me Powder Results on Emily Algar
Reviewed: Maybelline's Fit Me Powder Gave My Skin a Smooth, Blurred Finish

TheraTears Dry Eye Therapy Lubricant Eye Drops
TheraTears Eye Drops Relieved My Irritated Eyes Immediately

Uoma Beauty Drama Bomb Mascara Results on Khera Alexander
Uoma Beauty's Drama Bomb Mascara Gave Me Next-Level Lashes

Shany The Masterpiece Pro Signature Brush Set
This Brush Set Makes Your Morning Routine Much Easier

Byrdie / Olivia Hancock
Huda Beauty's New Eyeshadow Palette Is Deeply Rooted In Self-Love

Mason Pearson Pocket Bristle & Nylon BN4 hairbrush
The Mason Pearson Pocket Bristle & Nylon Hairbrush BN4 Feels Like a Mini Massage

woman lifting weights in a gym
These Weightlifting Shoes Will Level Up Your Workouts