In a trend-defining city like New York, there's endless inspiration (and opportunity) when it comes to experimenting with your look. But true beauty girls are never slaves to the trends. Admittedly, Emily Luciano of Lovely Luciano is a nude-lip girl most of the time. "I don't often experiment because I find that the neutral look works best for me, but every now and then I will explore by adding a red lip," she says. It's all about finding which looks work for you and tailoring them to your personal style. And this season (lucky for Luciano), that red lip is popping up everywhere and is cooler in tone and a little less than perfect (finger-blending encouraged).
Scroll through to see how one East Coaster with an affinity for neutrals wears the latest iteration of the red lip, and get all the products.
Luciano wanted to keep the eyes natural to let the lips take center stage, so she chose a mauve eye shadow. "I used Bobbi Brown Eye Shadow in Antique Rose ($25) on the crease to add definition and dimension," she says. "Use a dense eye shadow brush so you can create a strong shape." For monolids, apply the pigment close to lash line and blend up.
Once lightly sculpted with shadow, it's time to define the lash line with navy-blue (not black) eyeliner. Navy blue is softer on pale features, and it brightens the whites of your eyes regardless of skin tone. Luciano used Nars Powerfall Velvet Eyeliner in Darklight ($24).
Finish the eyes with a single coat of do-it-all mascara. Luciano used Charlotte Tilbury's Full Fat Lashes 5 Star Mascara ($29), which curls, lifts, separates, lengthens, and volumizes.
For the skin, Luciano wanted to keep the finish matte (in order to better play up the red lip to come), so she chose a mattifying foundation and MAC's Pro-Longwear Blush in Stay Pretty ($28)—"a matte pink shown ever so slightly on my cheeks for definition," she explains.
A cool red lipstick with shine? The choice is clear: Tom Ford Lip Color in Cherry Lush ($53). According to Luciano, it can easily be worn without liner (which is perfect for the more organic feel of 2017's red lip). And it's versatile: Luciano says she'd wear the entire look to lunch or for a night out.
Cherry red or berry red? Click over to the L.A. version of the look to see which city is more your beauty style.