We'll be honest: Not every rainbow hair color is universally flattering. But lucky for us, purple is. Whether you're a born-blonde or brunette, with naturally coarse or ultra-fine hair, there's a violet hue for you.
Of course, if you're nervous about a full-on, allover dye job, taking the plunge with purple highlights is a great place to start. (Warning: Some of these shades are definitely more subtle than others.) Below, see 25 vibrant violet purple highlights styles that are totally wearable.
CHOOSING A SHADE: If you're not willing to get regular color touch-ups, choose a lighter lavender shade, which will fade more naturally than a deep violet.
MAINTENANCE LEVEL: Be prepared to touch up your highlights even 6-8 weeks, depending on your shade.
GOES GREAT WITH: Monochromatic purple eyeshadow, neutral makeup
PRICE: $50-150, depending on your natural hair color and the number of highlights you're looking for.
Cool-Blonde & Lavender
For a “lavender-vanilla latte” look like this one, your colorist will add in “slices” of a lavender dye. While this color looks soft and relatively subtle, professional colorists make sure to use formulas that are ultra-saturated and pigmented (and most importantly, don’t fade) like this one from Aloxxi Hair.
When you pick the perfect purple, you'll know it. These long, brown beach waves were upgraded with saturated-yet-subtle mulberry highlights—and you can keep your hair touchable and soft (post-dye job) with a good post-color regimen that includes things like weekly deep-hydrating masks and the right shampoo.
If you’re looking for light purple, peek-a-boo highlights, it's a good idea to make sure your colorist picks a tone that's complementary. Cooler blonde tones (like this one) pair better with lavender than warmer, yellower ones—so make sure you have the right hue in place if you’re already blonde.
Take your everyday, straightened 'do up a notch with a vibrant purple ombré. And if you don't already have a short style, now's the perfect time to make the chop—when all the attention's on your newly dyed ends, you probably want to make sure they look soft, healthy, and gorgeous.
This beautiful purple balayage only looks effortless. In reality, a colorist had to lift and lighten her natural hair color, then tone it down with Calura Gloss in different violet hues before styling it in sleek, touchable beach waves. (So, yes, a lot of effort did go into this, and it looks amazing.)
Multidimensional & Berry-Hued
You don't have to choose just one shade to incorporate into your new 'do. This natural brunette opted for allover highlights and lowlights, in different shades of red, mahogany, Pulp Riot "Velvet" and "Fireball." The end result is a perfectly blended, multidimensional swash of berry hues.
Believe it or not, these streaks are only temporary—so they're perfect for anyone nervous to take the plunge and make an actual colorist appointment. For a low-lift switch-up, this makeup artist went for Lime Crime Makeup's hair color spray in Lollipop.
Give your ends the VIP treatment. With muted, nearly invisible highlights throughout, you can go for the bold with saturated, vibrant tips—like these gorgeous mauve ones. Perfect for anyone with long tresses, or just a person who may or may not want to experiment with dyeing hair extensions.
Tousled & Subtle
Put a spin on your naturally low-maintenance, wavy hair with subtle streaks. The violet shade hair blends with her natural hair color perfectly (just add a good texturizing spray for styling).
Depending on what your natural shade is, your colorist might have to do some overall toning and lightening before they can even begin on purple highlights (and this could take multiple sessions). But when the end result is as gorgeous, cohesive, and tonal as this? It’s obviously worth the wait.
Feel like taking a beauty risk? Forget lavender, plum, and other easy-to-pull-off purple hues—bright, saturated purple highlights instead could be perfect for satiating your bold side. Just make sure you have the right color-protecting shampoo and conditioner so it doesn’t lose its pigment.