Purple hair might not seem like the most obvious of choices, but when you start to consider the full spectrum of shades that fit under the purple umbrella—lilac, amethyst, lavender—you may realize that the color is more versatile than you thought.
Purple hair is also surprisingly flattering, as it sits as a kind of midpoint between blue and red—both tones that you'll find naturally within your complexion, whatever the skin tone. On a style level, it's not going to be for everyone, but in case your interest has been piqued, we've gathered together some pretty wearable purple hair looks.
Choosing a Shade: There's a purple out there for everyone. "Purple is such fun, cool and hip color that anybody can pull off, because it’s not the color people want to look natural with, and it comes in many different shades," says Toyomi Ishikura, colorist for SHRD Hair Care at Kim Vo salon.
Maintenance Level: "High high high maintenance!" says Ishikura, who recommends visiting the salon for toner often and using color shampoo between visits. "You have to get prelighted hair, so you are gonna need to get deep conditioning treatment, as well."
Goes Great With: Everything. "Generally, deeper purple goes well with olive to darker skin, and lighter purple goes well with fair to neutral skin," adds Ishikura.
Price: The cost will vary widely depending on whether you tackle boxed dye in your bathroom or hit a high-end salon (keep in mind that Ishikura recommends you see a professional for best results).
Check out these purple hair color ideas to inspire your next salon visit.
Alicia Keys added a special twist to her ultra-long braids by coloring them a punchy shade of purple, with a few blue strands threaded in here and there for an additional pop.
Celebrity hair colorist Josh Wood may have dubbed Stella Lucia's new look as "rose quartz" hair when he dyed it backstage at Alexander Wang S/S 18, but there's undoubtedly a tinge of purple in there that makes the whole thing a little grungier than straight pastel pink.