When Kim Kardashian and Jared Leto make a groundbreaking, world-shattering, communal beauty decision—on the same day and in the same location (Paris), no less—it’s time to take a long, hard look at our society and ask: What is going on right now? While we never, ever would have thought these two would jump on the peroxide bandwagon, we do take it as proof that the platinum blond movement is still going strong, regardless of gender, race, tastes, or reality TV show background.
But before Kim, before Jared, before even Draco Malfoy, there were other platinum blonds who made their mark in pop culture. From Brad Pitt to Miley Cyrus, keep scrolling for our retrospective on the best platinum blond manes through the ages!
Even Brad Pitt went through a peroxide phase in 2005. Did it detract from his perfect features? Not in the slightest.
From cornrows and Mohawks to this platinum blonde buzzed cut, Beckham’s hair is incredibly well-documented—and for good reason.
And of course, Victoria went through the same bleach-blonde phase, which makes her and Beckham a match made in (peroxide) heaven.
Anne Hathaway showed up at 2013’s Met Ball with a punk-y, platinum blond ‘do—evidence that you can rock the hue with dark brows.
Swanepoel kicked her sun-kissed strands up a notch in 2013, with a color that veered on silvery. We get ethereal, fairy princess vibes, no?
Stefani’s bleach-blond strands have reached icon status, made even more impressive by the fact that she’s had them over two decades. If this is the secret to her Benjamin Button-like ability to age in reverse, sign us up immediately.
Not many people had heard of Soo Joo Park before 2013—but that all changed when the Korean model dyed her black strands a cool-toned platinum blond (courtesy of colorist Aura Friedman). Now she has a Redken campaign, frequently walks the runways of Chanel and Tom Ford, and graces the pages of Vogue, CR Fashion Book, and more. Proof that you don’t have to fit into a certain mold to look amazing with white-blonde hair.
Remember when Levine had pale blond hair and then grew a dark, stubbly beard, and yet still remained someone whose eyes we’d want to stare into for hours? We do.
Like Park, model Weber made the smartest career decision of her life by taking her sandy-blonde strands to platinum status. Her perfect bone structure didn’t hurt, either.
Dunham’s platinum-hair-bowl-cut combo wasn’t the most conventional of hair choices, but when has the director-actress-girl-boss ever fallen in that category? This color-cut pairing takes guts and Dunham manages to pull it off with aplomb.
Cyrus shed the last of her Disney Channel associations with the debut of this DGAF, bleach-blonde pixie cut.
Ora’s platinum strands are her signature, along with perfectly flicked liner and a true red lip.
And finally, we’ve been obsessing over Williams’ silvery, cool-toned platinum strands lately, and this photo shows why. The shade is perfect, her hair looks healthy, and the hues pairs impossibly well with the star’s pale, rosy complexion. We’ve already decided we’re bringing this photo to the salon if we ever decide to take the plunge…
What do you think of platinum hair—would you ever try it? Sound off below!