7 Borderline Genius Beauty Hacks We Learned Backstage at NYFW

If you're a creature of habit like me, it's easy to get wrapped up in the same old beauty routine. The exciting part about NYFW is watching insanely talented artists show us cool new ways to use our everyday go-tos, which opens our eyes up to the versatility of our makeup bags. Sure, a product may be marketed as one specific thing, but you can spruce things up a bit with new techniques that make the most of our multipurpose products.

This season, we feasted our eyes on stunning looks and took notes on the beauty hacks it took to create them. And now, NYFW beauty school is in session.

Tom Ford

Faith Xue

A true smoked-out shadow was the vibe at Tom Ford this season. Lead makeup artist Allan Aponte revealed a trick to making sure your smoky eye doesn't run: When creating your eye look, be sure to use both creamy and powder textures—the two consistencies will lock your shadow in place.

He also said to steer clear from super-light concealer shades to brighten your under-eye area—it looks like you're trying to hide something. Instead, stick to a shade that matches your skin tone

When it came to lips, they went with natural and nude shades. Aponte's trick to finding the perfect nude lipstick is looking for mauve-toned shades.

3.1 Phillip Lim


Lead makeup artist Francelle Daly for Nars created a makeup look centered around this season's inspiration, a "free-spirited nomad," by portraying a modern take on kohl liner. There was one surprising hack we noticed: She used brow gel on eyelashes. Specifically, Nars Brow Gel ($24) is a precise, tapered brush made to sculpt, define, and enhance. This added definition and structure to each model's individual lashes.

Badgley Mischka


Peter Gray for NuMe at Badgley Mischka created classic Victorian updos, revealing a major hair-spray hack that might change the game for you. Gray said to always apply hairspray on a brush rather than on the hair. If you spray too close to your hair, you'll get wet spots (we've all fallen victim to wet spots). And if you spray too far from the hair, you won't get enough hold.

Brandon Maxwell


At Brandon Maxwell, Tom Pecheux for MAC Cosmetics created a next-level red lip. Hint, hint: He used more than just lipstick. Before applying MAC Retro Matte Liquid Lip Color in Feel So Grand ($21), he added a layer of sparkly silvery-white glitter (launching soon) to amp up the strobe level of each model's matte lip. That's what created the subtle hint of shine and dimension to that fiery-red shade.

Marc Jacobs


Diane Kendal created the coolest glitter cat eye for Marc Jacobs Beauty. But we were entranced by this season's replacement for blush, which was lipstick. Instead of blush, they used a creamy lipstick to bring out the natural flush of each model's cheeks. To seamlessly blend Marc Jacobs Beauty Le Marc Lip Crème Lipstick in Scandal 226 ($30), which is a deep plum shade, warm the shade up on your fingertips first, and then lightly dust it on to the apples of your cheeks.

Cushnie et Ochs

Audrey Noble

James Kaliardos for Maybelline used an unexpected product for a pop of color on the models' lids at Cushnie et Ochs. Instead of eye shadow, he used the gold shade in Maybelline Lip Studio Python Metallic Lip Kit ($8). Here's proof that lip kits work just as well as eye shadow.

Kate Spade

Lindsey Metrus

At Kate Spade, Romy Soleimani for MAC placed Swarovski crystals on each model's eyelids for its "Millennial Dolly Parton" theme this season. Wondering how you get such heavy appliqués to stay? Lash glue, which has many uses, was used to apply each crystal to the lids.

Now that you've been filled in on exclusive backstage beauty tips, consider yourself a pro. 

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