The Indie Makeup Brand All the Cool Girls Will Be Buying in 2016



Edgy beauty lovers, listen up! There’s a new cosmetic line launching in 2016, and it’s created just for you. Milk Makeup, the brainchild of beauty insiders Mazdack Rassi, Zanna Rassi, and Frank B., is releasing an 85-piece cosmetic line worth knowing. Described as “high-concept, low-maintenance beauty essentials for the Milk Girl,” the paraben-free, vegan-friendly, and eco-conscious cosmetic line will launch on the brand’s website on February 8, with all items priced between $12-$48. We haven't seen any campaign imagery yet—we assume it will be off-duty models clad with a no-makeup-makeup look—but we did spy the above selfie from photographer Nickayla Rivera and we're kind of obsessed with the minimalist packaging. Keep scrolling to see the offering. 

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Opening Image: ImaxTree