There's no denying Mecca Cosmetica is a beauty wonderland. One of our go-to spots for international brands (like Nars, Sunday Riley, Byredo and more), not a month goes by without a few drop ins. (True story: One member of Team Byrdie is a Mecca Beauty Loop Aficionado which means she spends a lot of her paycheque in store.) One thing you may not know about Mecca is that it's also home to Mecca Trove, a curated selection of under-the-radar brands on the verge of hitting cult status. Available online and in a select number of doors, these are the insider brands you've seen all over Instagram.
To get to know these hush-hush ranges, we called in a hero product from each for the ultimate test—a full month trial. Keep reading for the little-known Mecca brands we're obsessed with right now. (Because soon, you will be too.)
Dr. David Colbert M.D has one hell of an impressive resume. Not only is he the founder of the New York Dermatology Group, he's one of the most sought after derms in the entire world. With more than a few A-List clients on his books (think: Rosie Huntington-Whiteley and Lily Aldridge), we're not quite sure how he finds time to create skincare too. That said, we're glad he does because this brightening gel cleanser is a game changer. Made with lactic acid and retinol to gently exfoliate, it sweeps away grime and excess oil without stripping skin.
We're always a bit skeptical of new gadgets and gizmos, especially ones that promise to tighten and firm skin (which is notoriously difficult to achieve.) That said, microcurrent technology has been shown to tone facial muscles, and NuFace's device has tons of positive reviews to back it up so this is one I was excited to try. After a couple of uses I felt a definite "lift" around my jaw line, but as I've just turned thirty I know I'm not the true target market. My mum (in her 60s—don't tell her I told you), won't stop raving about the results she's seen with regular use.
The skin around her eyes looks especially taut.
The Parisian skincare brand I didn't know I was missing, Codage is all about high-performance formulas made with both active and soothing ingredients. This hydrating serum is referred to as "a thousand glasses of water for your skin" in a Mecca customer review, and I couldn't agree more. It's packed with hyaluronic acid, antioxidants and an interesting strain of bacteria found in mud (stay with me) which has protective qualities. The result? Soft, supple skin Olivia Palermo herself would be jealous of.
A French-made, Bali-inspired luxury brand, Une Nuit A Bali is known for its heady perfumes, balms and powders (jasmine and ylang ylang feature heavily.) I was quite taken with this powder from the get go but I didn't really understand what it was for. Turns out, it's intended to be applied either after an oil (to absorb the excess) or as a straight up body powder. Made with rice powder, it's delicately scented and feels silky. Plus, it can even be used to set makeup. I can't wait to use it daily this summer.
I hate the feeling of slippery, clean hair so it only makes sense that I have a special place in my heart for texturising sprays. This one is a step above your average salt spray—it also contains nourishing argan oil and aloe vera to ensure your hair isn't left dry and stringy. If you're looking for a product that delivers gentle hold and grip without adding stickiness (and smells like coconut tanning oil), you've found it.
Cult51 is a brand with only three skincare products to its name and yet has a huge and devoted following. Intrigued? I was. Named for the 51 anti-ageing benefits the formula is said to offer, this night cream promises to do everything from encourage the production of hyaluronic acid to reduce UV-related cell damage. It also happens to smell pretty amazing. (Think: gardenia, jasmine, rose and patchouli.) I was slightly apprehensive to apply it to my face as I generally find night cream is too rich for my skin.
I did anyway, and I'm mighty glad—the next morning my skin was plump and radiant.
This ergonomically designed and hand-calibrated curler is quite possibly the most covetable one on the market. (FYI it's made from matte black metal. Chic.) Aside from it's good looks, it also curls like a champ. The design is bigger than most I've tried which allows you to wiggle it right up against the base of the lashes. It also means you can curl them all in one go and don't have to work the curler around your eye. Best of all, it's 100% crimp-free (important for straight-lashed girls like me) which means results are super-natural.
Billed as the go-to brand for fashionable Parisians, this brand was created by a French pharmacist inspired by Ayurveda and medicinal plants, the "longevity plant" in particular. This non-greasy balm is a customer favourite and having added it to my regular routine I can see why. It counts on natural skin-boosting ingredients like neem oil, vitamin E and aloe vera to nourish and soothe without clogging pores. It also contains a whole host of antioxidants to help reduce environmental damage. Winner.