The Coolest May Beauty Launches to Have on Your Radar

From floral fragrance to candy-inspired lip gloss.

Model on bed with flowers


Now that it's May, it finally feels like real spring: refreshing, floral, and full of unpredictable weather. This month's beauty launches are also embracing the spring spirit, from peony-scented perfumes to candy-inspired glosses. There's everything you need to get ready for the warmer weather (hopefully) ahead, one product at a time.

So, whether you're looking for a new go-to sunscreen or on the search for an updated signature scent, these product releases are full of options. Read on for our favorite new May beauty launches.

Issey Miyake

L'eau D'Issey
Issey Miyake L'eau D'Issey Pivoine $124.00

This new twist on Issey Miyake's classic fragrance is a floral and fruity ode to spring. The peony-scented perfume has notes of white raspberry and cedarwood, making for a light, airy fragrance with sultry intrigue. Ultra-feminine and gorgeously packaged, it's a luxe go-to for anyone on the lookout for a new spring scent.


Vacation SPF 30 Baby Oil
Vacation Baby Oil SPF 30 Sunscreen $22.00

Vacation's products are all about embracing embracing nostalgia, and their latest launch is no different. Baby Oil SPF 30 is inspired by our parents slathering themselves with baby oil, but now with SPF protection and a luxurious scent. Though the days of blindly applying baby oil to achieve a deep tan are (hopefully) over, getting that same shiny, luxurious feeling are not. Luckily, this product's got you covered.


Trudon Tuileries Scented Candle
Trudon Tuileries Scented Candle $135.00

If you're in the mood to treat yourself and your space to some luxury, look no further. Trudon's new Tuileries Collection is inspired by Marie Antoinette and her favorite flower, the rose. The flower is the center of the fragrance, but it also includes notes like pink peppercorn, blackcurrant, geranium, musk, and vanilla. The candle comes in a pretty package, too: light pink with gold accents. It's basically decor that smells good.

Maybelline New York

Maybelline Lifter Gloss
Maybelline New York Lifter Gloss $10.00

Maybelline's bestselling Lifter Glosses now come in five brand-new shades inspired by the best pink and red candies: Gummy Bear, Peach Ring, Sweetheart, Bubblegum and Taffy. The high-shine gloss contains hyaluronic acid, which helps keep lips looking hydrated and full, and is ultra-shiny—but never sticky.


Ritual HydraCera supplements
Ritual HyaCera $54.00

This new daily capsule from supplement brand Ritual tackles dehydrated skin and wrinkles from the inside, out. The formula contains Ceratiq—a glycolipid and ceramide-filled plant oil—and a low molecular weight hyaluronic acid to promote glowing, hydrated skin.

Tangle Teezer

Tangle Teezer The Plant Brush
Tangle Teezer Plant Brush $17.99

A good hairbrush that can detangle even the most knotted hair is hard to come by. It's what Tangle Teezer is known for, but as of their latest launch, that's not the only priority the company is focusing on. The Plant Brush ($18) is a plant-based version of their iconic two-tiered tooth brush design, made out of 85% sustainably sourced castor oil for a more eco-friendly product.


Caudalie Eye Cream
Caudalie The Vinoperfect Brightening Eye Cream $55.00

The Vinoperfect Brightening Eye Cream ($55) is a luxurious cream that targets all types of dark circles, no matter what shade they are, from brown to purple/ With ingredients like niacinamide, caffeine, and the brand's signature brightening viniferine, paired with a cooling ceramic applicator, the formula helps give your eyes a refreshed look.


Oaui x Dedcool deodorant
Ouai x DedCool Melrose Place Dedtergent $35.00

Ouai and DedCool have teamed up to release DedCool's eco-friendly laundry detergent concentrate in Ouai's beloved Melrose Place fragrance. With notes of bergamot, lychee, cedarwood, and white musk, the fragrance smells like the best that LA has to offer. Paired with DedCool's adorable aluminum packaging, it's sure to make laundry day more fun. The Dedtergent officially drops on May 9, but you can sign up for the waitlist here.

Bigger Than Beauty Skincare

Bigger Than Beauty Skincare Moisture Flash Conditioner Toner Mist
Bigger Than Beauty Skincare Moisture Flash Conditioning Toner Mist $36.00

A new skincare brand is here from the mind behind the fan-favorite Thrive Causemetics. The brand includes a selection of universal skincare products focused on hydration and powered by natural ingredients.

Jean Paul Gaultier

Jean Paul Gaultier pride fragrance
Jean Paul Gaultier Classique 2023 Limited Edition Pride Fragrance $106.00

Jean Paul Gaultier re-imagined their signature Classique fragrance with a this limited-edition Pride bottle. The bottle is all dressed up in one of the brand's 1994 T-shirts, but the fragrance inside is the one you know and love—it has a citrus floral scent, with notes of orange blood and blonde wood.


Dae Agave Dry Heat Protection & Hold Styling Mist
Dae Agave Dry Heat Protection & Hold Styling Mist $28.00

A hair spray that leaves your hair looking shiny and soft, while eliminating frizz and holding your style all day long is hard to come by—usually, they leave your hair stiff and crunchy. But this new Agave Dry Heat Protection & Hold Styling Mist ($28), made with agave, prickly pear, and cactus flower, does exactly that.


Sachajuan Hair Perfume
Sachajuan Protective Hair Perfume in Bois Noir $83.00

This new hair perfume from Sachajuan offers protection from UV rays and free radical damage. With notes like white honey, cardamom, vanilla, and sandalwood, the deep scent keeps hair protected and smelling its best.

Marco Castro

Marco Castro Amazonicoil
Marco Castro Amazonicoil $110.00

Marco Castro, a new Latinx beauty brand, just launched its inaugural product, rhe Amazonicoil ($110), which can be used topically or orally. When used topically, the formula—which contains CBD, wild buriti, and bio-terpenes complex—helps improve fine lines and acne scars. Orally, this product can help with stress and pain management.


Briogeo Don't Despair, Repair Leave In Treatment
Briogeo Don’t Despair, Repair! Moisture + Damage Defense Leave-in Treatment $29.00

Briogio expands its beloved Don't Despair, Repair! line with this leave-in treatment. Ideal for anyone whose hair is struggling with damage and dryness, the formula contains ceramides and argan, coconut, and rosehip oil, which help strengthen and moisturize the hair. Whether you're dealing with split ends or dehydrated strands, this is a great go-to for giving your hair some TLC.

Ami Colé

Ami Cole Lip treatment oil in 5/17
Ami Colé Lip Treatment Oil in 5/17 $20.00

Ami Colé launched a new shade of its buzzy Lip Oil Treatment called 5/17 to celebrate the brand’s two year anniversary. It boasts a subtle shimmer and a glossy, high shine finish. Like the brand’s other Lip Oil Treatments, this formula contains nourishing ingredients like baobab seed Oil, camellia seed oil, and passionfruit seed oil.

Undefined Beauty

Undefined Beauty R&R Hydro Jelly
Undefined Beauty R&R Hydrojelly $22.00

Undefined’s R&R Hydro Jelly is barrier-boosting serum for both face and eye. The jelly-like formula is infused with peptides, beta-glucan, glycerin, got kola, reisha, ashwaghanda, and fermentation technology. Incorporating this into your routine will help plump and hydrate your skin, leaving you with a bouncy and dewy complexion.

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