5 Makeup Trends to Get Excited About in 2018

Updated 05/15/19

Rosdiana Ciaravolo/Getty Images

01 of 05

Skin That Can Breathe

Model having her makeup applied backstage at a fashion show
Antonello Trio/Getty Images

Light, beautiful, and clean skin is in. Heavy contouring and extreme highlighting are out. While a light contour to emphasize cheekbones and a soft highlight to add glow is still imperative to healthy-looking skin, there's going to be a lot more of this less is more trend dominating the beauty world versus heavily applied foundations and powder contouring products. The best way to achieve this look is to use hydrating skincare along with foundation or tinted moisturizer that has a build-able coverage. Layer the makeup with a foundation brush or beauty blender sponge on the skin to give a dewy appearance that doesn't feel like a mask.

02 of 05

Subtle Pink Touches

Woman with pink eyeshadow
Peter White/Getty Images

Whether it's cream eyeshadow, blush, or a soft lip, pink is a happy hue we'll be welcoming in 2018 with open arms. This versatile tone can be worn in several different ways and is an easy, fresh way to update your look in no time. Try applying a soft pink shadow on the eyelid as pictured here, and pair it with a more dramatic eyeliner on the bottom for a look that can easily take you from day to night.

03 of 05

Lips That Shine

Woman with pink glossy lips
Peter White/Getty Images

Matte lip kits dominated 2016 as the top lipstick trend, but now it's time to bring out the gloss and add a touch of shine to your pout. When lipgloss is applied properly to the lips, you get a beautiful sheen that gives just enough highlight, versus focusing on maintaining bold lipstick looks that can sometimes take more effort than planned. Soft glimmers of tinted gloss alone or over lipstick can create dimension on the lip without even really trying.

04 of 05

Monochromatic Tones

Woman wearing monochromatic makeup
Estrop/Getty Images

There's something so beautiful about a makeup look softly tied together by the same color family. Monochromatic makeup simply pairs eyeshadows, blushes, and lip tones alike and creates a fresh appearance for daywear, but can also turn dramatic for special occasions. One of the easiest ways to create a monochromatic beauty look is to use versatile products that can be used on the eyes, cheeks, and lips. For instance, you can take a cream and apply it to the eyes as an eyeshadow itself or base, blend some on the apples of the cheeks for blush, then apply to lips as well. Not to mention, it's time and cost effective. Pretty and chic at the same time, and your products are minimal and easy to carry around.

When creating monochromatic looks, it's okay to add different tones in to make sure things look cohesive and not too flat. If you're wanting to do a bronze theme, go ahead and use light bronze tones along with deeper bronze shadow on the eyes, or bronze eyeliner to give some dimension.

05 of 05

The Imperfect Brow

Woman with full, natural brows
Estrop/Getty Images

Eyebrows will continue to be a controversial trend in the beauty world as we see so many stenciled and perfectly arched brows on social media platforms, yet makeup artists tend to gravitate towards creating natural, bushy brows that add just the right touch to your makeup look, versus dominating it. While emphasizing your arch is important, don't over-do it, and be sure to add texture by brushing through the brow hairs and even using products like brow gels to keep the hair separated yet in place. The bottom line is, a more natural looking eyebrow is key when wanting to perfectly tie your entire look together.

Related Stories