Last year, I discovered Nordic beauty brand Lumene, which is focused on enhancing skin glow. Scandi women adore it—in fact, it's the top beauty brand in Finland. I've been hooked on its Valo Glow Boost Essence Serum ($25), a zingy serum that sinks right into the skin and increases luminosity upon application. I also love the brand's Invisible Illumination Instant Glow Beauty Serum ($28), a skincare-packed foundation that gives a natural yet perfected glow. And it seems I'm not alone, as both are on Lumene's bestsellers list. Lumene recently went through a relaunch and is sending some of its top products to the U.K., as well as to locations in the U.S. like Target and CVS.
Read on to find out more about this Finnish skincare brand and our favorite products from its lineup.
Founded: Pharmaceutical company Orion, 1970
Based In: Espoo, Finland
Best Known For: Natural, Nordic skincare formulations
Most Popular Product: Valo Glow Boost Essence Serum, Invisible Illumination Instant Glow Beauty Serum
Fun Fact: Lumene gets its name from Lake Lummenne in Kuhmoinen, Central Finland.
Other Brands You'll Love: Ole Henriksen, Verso Skincare
So what's the idea behind Lumene? "In Northern Finland, berries, seeds, plants, tree saps, and even mushrooms have evolved over thousands of years to survive and thrive under a challenging annual light cycle: eight months of unbroken winter darkness followed by four months of 24-hour intense summer sun," says Tiina Isohanni.
Meet the Expert
Tiina Isohanni is Lumene's vice president of innovations and development. She has been working with the brand for over a decade and is based in Helsinki, Finland.
"This strange light phenomenon stimulates Arctic plants to produce unparalleled high levels of potent nutrients and antioxidants," she continues. "It's the flora's way of protecting itself from the harsh environment. The Arctic temperatures in winter and the extreme intensity of the light in summer would basically freeze or burn to death any plant devoid of these unique survival skills. At Lumene, we capture the potency of these unique light-charged actives and channel their benefits in all our skincare formulas."
And the brand has earned an impressive roster of Scandi influencers as fans. "Sandra Hagelstam, who is behind 5 Inch and Up, is a big fan of our products. Swedish influencer Nicole Falciani especially loves our glow-boosting products. Lumene is very much loved in Finland, where many of the biggest influencers in the market use our products on a daily basis, including Janita Autio, Sara Tickle, and Vilma of Vilma P.," says Isohanni.
Shop 10 of Lumene's bestselling products below.
Lumene's Valo serum is meant to protect the skin from free radicals while boosting its natural glow. You can layer this serum with other lightweight serums, or apply it under your makeup for a dewy "I woke up like this" glow. Enriched with vitamin C and hyaluronic acid, the serum leaves skin looking dewy and gives you that post-facial look.
If you're not into heavy foundations and prefer a dewy, barefaced look, then you will love this skincare-enriched foundation-serum hybrid. It's formulated with skin-brightening vitamin C and cloudberry extract that is rich in antioxidants. You can apply it with a foundation brush if you want more coverage, or opt for a Beautyblender for a skin-like finish. And best of all? It's perfect for all skin types.
If your skin is parched and is in desperate need of moisture, then this gel mask is the answer. It combines pure Arctic spring water with mineral-rich Nordic birch sap to supercharge moisture in the skin. Apply it for five to 10 minutes before rinsing it off. Seriously dehydrated? Leave some on overnight. If you don't want to deal with the mess, you can apply it right before your shower, leave it on while you're getting clean, and then rinse off. The steam from the shower + this mask = a serious hydration boost.
This oil is formulated with radiance-boosting vitamin C, Arctic cranberry seed oil (to balance oily skin), and wild Arctic cloudberry that renews and refreshes the skin, leaving it glowy and dewy. You can use this bi-phase at the very end of your skincare routine to help seal in moisture (don't forget to shake it up) or use it right after cleansing as a super hydrating serum.
We all have those nights when we're too tired to take off our makeup but know we still need to do it anyway. Lumene's micellar water makes light work of eye, face, and lip makeup removal while simultaneously moisturizing and rebalancing the complexion. It's made with pure arctic water and 100 percent organic birch sap to help nourish and hydrate the skin. To use, place a few drops on a cotton or reusable bamboo round and gently wipe away makeup.
Melt away stubborn makeup with this gentle cleansing balm. To use, apply to wet skin and gently massage it into your skin—eyes included. It rinses away with a clean, hydrating feel (no grease here) and doesn't leave your skin feeling stripped. Vitamin C brightens the skin and decreases pesky hyperpigmentation, while cloudberry seed oil, olive oil, and sunflower seed oil add hydration and moisture.
If your skin is looking a bit dull or tired and is in need of a pick-me-up, this vitamin C-enriched moisturizer should do the trick. It's formulated with ultra-hydrating hyaluronic acid to perk up dehydrated skin, as well as pure spring arctic water to balance your pH and wild cloudberry extract for an antioxidant boost. You can use it after cleansing and toning to moisturize skin.
This lightweight and super-hydrating gel eye cream is the perfect solution for people who love eye creams but don't like the kinds that are too thick to wear comfortably under concealer. It's made with Lumene's Hydra-Technology that slowly releases hydration to help keep under your eyes nice and hydrated all day long. It's also fragrance-free (so it's perfect for sensitive eyes) and formulated with Lumene's signature arctic spring water.
We're firm believers that every person with dry, dehydrated skin needs a good mist in their skincare lineup. This one has a super-fine mist (no dripping over here) and is perfect to use both under and over makeup. If you really want a hydrating boost, give yourself a mist after each step of your makeup routine for a gorgeous, dewy glow.
Use this silky, ultra-moisturizing beauty lotion (aka toner) after you cleanse your face to infuse your skin with an extra dose of hydration. Its lightweight texture means that you can apply multiple layers if your skin is really thirsty. It's made with hyaluronic acid and is also 100 percent vegan and cruelty-free. Use it during the day to help prep skin before makeup or at night to help lock in moisture. Keep in mind though—it does have fragrance, if you're not into that.