Exclusive: Lily James Takes Us Inside Her Beauty Routine


Getty/Chris Jackson

On the set of her first-ever beauty campaign, Lily James recently found herself surprisingly at ease. Sure, her new title as Burberry’s latest spokesmodel seems like a natural fit for the stunning British actress, but really, she says, it’s because shooting the ads didn’t feel all that different from her day-to-day gig. “Recently, I’ve been playing some roles that haven’t been a million miles away from me,” she tells us. “So you have to find certain parts of a character in you and enhance them. That’s exactly what I did with this—so it was similar, really.” Well, apart from the fact that she was working alongside fashion legends Christopher Bailey and Mario Testino.

James is the face of Burberry’s newest fragrance, My Burberry Black—a highly intoxicating blend of jasmine, amber, rose, and patchouli—thus joining the ranks of countless other It Brits who have fronted the label, including Suki Waterhouse, Cara Delevingne, and Kate Moss, just to name (drop) a few. Yet another reason it’s such a great match? James is a self-professed fragrance junkie—something we can certainly relate to. Below, she chats with us about her perfume habits, makeup routine, and earliest beauty memory.