There's no doubt you've noticed a new glinty, shimmery effect on Instagram recently. Over and over, I'd scroll through my feed and witness blinding sparkles amid the usual well-lit photos and funny gifs. I did a little research and realized they were created in KiraKira+—an app that applies a sparkle treatment to each and every video (depending on where light gleams most readily, of course).
For someone admittedly obsessed with her feed, I couldn't have been more excited. I downloaded the app and began creating sparkles on anything and everything. Then it struck me. Beauty products—especially the metallic, glittery, celestial-themed ones launching everywhere—are the perfect canvas for all that app-created sparkle. Just call me Pat McGrath because I'm about to blow your mind. Below, the best offerings to film using KiraKira.
News of this highlighter launch took the internet by storm, going viral in a matter of minutes. Though it's not available to the public (until November 1), we got our hands on the glimmering formula this week, and it is good. It applies like a jelly and sets like a powder, leaving your skin with a wet-satin finish and a concentrated pigmentation that is completely unprecedented. Trust, your Instagram will be totally lit.
Stila's Glitter & Glow Liquid Eye Shadow is a KiraKira-devotee's dream with flecks of sparkle included in the holographic formula. It's super easy to use too—the doe-foot applicator makes application a breeze, and the substantial color range means there's certainly something for everyone.
A true testament to her genius, Pat McGrath launched three eye shadow palettes with metallic, galactic, out-of-this-world shades with a remarkable color payoff and equally velvety texture. Of favorite of the bunch, the Subversive palette, is the most fun to post (and will garner the most likes).
Here at Byrdie HQ, we can't get enough of this 3D, hyper-metallic gold highlighter. "It was one of those moments I had to 'gram because I felt like a chosen one lucky to have this coveted highlighter in my hands," our assistant editor Maya says of the first time she applied it. "Besides the hype, this stuff is actually insanely good. The way the light catches the ultra-metallic gold on my skin tone is unreal."
Milk launched a four-shade glitter palette for glossy shimmer on eyes, cheeks, and lips just in time for the holidays (and your induction into the KiraKira fan club). Each neutral shade can be worn on its own for dimensional color or layered to light up your skin even more intensely.
Opt for this full-coverage, ultra-concentrated glitter paste designed for both your face and body—it's not for the faint of heart. Though, it is quite easy to manipulate and almost completely mess-free (a godsend when it comes to glitter). It dries quickly and stays in place, but then water reactivates the base so it's easy to remove.
Another shimmery option is Huda Beauty's Desert Dusk shades, a palette made up of chromes, pearls, and pure glitter. Our managing editor Lindsey sings its praises: "It's an insanely pigmented collection of oranges, coppers, tans—even purples and cosmic shimmery wildcards that I love whipping out for special events or just regular workdays when I'm feeling extra fancy. I love dipping into three or four different shades and blending them for a high-definition colorful smoky eye."