There's no single aspect of the makeup brush cleaning process that we can pinpoint as being particularly taxing, but we still dread it. It's kind of like how we feel when we have to wash our faces after a night out. We're tired, and we'd rather just head straight to bed. We know we should wash our faces, but that doesn't mean we want to. Alas, just like an unwashed face can lead to dull skin and breakouts, unwashed brushes can negatively affect the look of your makeup and the overall health of your skin. In other words, no matter how much you may want to put it off, it's necessary to get it done.
Even if you know that to be true, it seems that almost everyone fails to cleanse their brushes as often as they should (like we said, people dread it). That's why once a week, we reach for easy-to-use products like Sigma SigMagic Brushampoo Foam ($15) and the accompanying Sigma Spa Express Brush Cleaning Mat ($25), which make the cleansing process seem less like a chore. The foam and scrubbing mat quickly wash away any existing dirt, makeup, or other gunk that finds its way onto our tools. It's only then that we feel confident enough to put our brushes back in contact with our skin.
Pretty soon though, this traditional cleansing method might be obsolete thanks to Brushean. This new company has just kicked off a Kickstarter campaign for a new smart device that cleanses beauty tools using UV light. All you have to do is put your brushes into the device's container and press a button. In five minutes, they're clean and ready to be used again.
As you can see, the device is minimal in design. It opens to reveal an internal compartment that's designed to fit up to 15 makeup brushes. Simply push the lid down and press the button on the top. An LED UV-C light clicks on inside the compartment. The light kills germs and bacteria in only five minutes' time by destroying their DNA and inhibiting cellular processes.
"We surveyed a group of women about their makeup brush use and found that more than 80% of women don't wash their brushes after every use," said Christina Pou, Brushean CEO, in a press release. "It's not surprising. The truth is we just don't have the time for it, but that means dirt, oil and germs are building up on your brushes and may cause skin problems down the road."
That's where Brushean comes in. It can be used every single day to ensure your beauty tools are always clean and sanitized. Since it doesn't require water or soap, it's super simple to use. "Skin safety should be a top priority when it comes to our overall health," Pou continues. "That's why we created Brushean. We take the cleaning off your to-do list and keep your brushes in a safe and clean environment. You can feel confident knowing the tools that touch your face each day are sterilized and ready to perform at their best."
Right now, the brand's Kickstarter page is up and running. Early-bird pricing is set at $49 for the white-and-rose-gold device, which will be shipped out later this year. If having this chic little container sitting on our vanity means less time spent over the sink with our beauty tools, we're in.