It's Official: Meet 2018's "Most Popular" Fragrance

Updated 06/15/18

On the hotly anticipated heels of other exciting Glossier news (the brand just launched two new shades of its cult-loved Cloud Paint ($18): Storm and Dawn), the brand's debut perfume, Glossier You ($60), was recognized last night by The Fragrance Foundation as 2018's Fragrance of the Year. And more specifically, it took home the top prize for Most Popular.

Founder and CEO of Glossier Inc. Emily Weiss immediately took to both her personal and the brand's Instagram accounts to share the good news and to express gratitude for the recognition and big win. 

"WE WON! Last night, Glossier You, our first fragrance, won a FIFI (the Oscars of smell goods) for Fragrance of the Year!" she exclaimed in her post. "The number of compliments people get when wearing this perfume is next level. I am so proud of our team who created this iconic product, and grateful to ALL of the people worldwide who now call You their signature scent. Our goal was and is simple: celebrate you."


That being said, if you're one of the (apparently) few unfamiliar with the fragrance, here are a few things you should know. First, as Weiss mentioned in her post, the scent was meant to essentially enhance the intrinsic scent of, you guessed it, you. The brand explains on its website that it's "humanly" in inspiration and that each carefully selected note in the fragrance is designed for long-wear durability to maintain the initial whiff's integrity. You know when a fragrance sharply changes paths even just minutes post-spritz?

Yeah, not the case with You. The trick? It relies heavily on substantial base notes consisting of ambrette (described by the brand as "comfy" and "warm"), ambrox ("smooth, salty, animalistic"), and musk ("long-lasting" and "addictive").

Then, featherweight top notes like earthy iris root and piquant pink pepper add a touch more intricacy. Strategic, to say the least. 

Glossier You $60

Conveniently, the fragrance comes in two different forms—a traditional eau de parfum to keep atop your vanity and a travel-friendly fragrance compact which ensures you're the most-popular-smelling person no matter where you go, be it date night or vacation. 

You Perfume Solid
Glossier You Perfume Solid $22

This year's fresh crop of winners aside, we couldn't help but wonder which fragrances won the same award in years past. So we headed to The Fragrance Foundation's website to scope out the winners dating back to 2012. Keep scrolling for six more years' worth of Most Popular scents. 

2017 Winner

Ariana Grande Sweet Like Candy $29

2016 Winner

Victoria's Secret Forever Sexy $55

2015 Winner

Bath & Body Works Signature Collection: A Thousand Wishes $14

2014 Winner

Victoria's Secret Victoria $55

2013 Winner

Justin Bieber Justin Bieber's Girlfriend $25

2012 Winner

Heidi Klum Shine $23

Looking for more fragrance inspiration? Here are eight spring fragrances for people who hate florals.

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