Finally: You Can Now Buy the Entire Gigi Hadid x Maybelline Collection

Updated 11/08/17

We wouldn't blame you for thinking that in a world of Fenty Beauty and Kylie Cosmetics, we'd have be a little nonplussed at the news of yet another celebrity collaboration. But you'd be wrong. Because when Gigi Hadid first teased news of her Maybelline collaboration back in early October, we (along with seemingly the rest of the internet) were pretty excited to see exactly what sort of dreamy glowiness this new-gen supermodel would serve up. And now, a month later, the collaboration is finally available to buy online (although it won't hit Boots stores until 22 November).

Keep scrolling to find out if it's actually worth all that hype.

The first thing that really surprised us was just how comprehensive the collection is: This isn't just a few lipsticks or a solitary palette. In fact, there are 27 products split across two collections: East Coast Glam and West Coast Glow. And within those collections are everything you need to re-create Gigi's signature bicoastal looks. Think peachy hues and dewy skin for the laid-back aesthetic of Hadid's L.A. homestead and soft, neutral eye shadow along with jet-black, glossy liquid liner for the New York–inspired look.

On top of that, she has also created the Jetsetter palette (£30), which is one of those supremely useful does-it-all kits containing concealer, lip balm, eye shadow, blusher, matte bronzer, highlighter and a mini mascara. What's really impressive is that every item is undeniably useful—there's no filler here—and supremely affordable, just as you'd expect from Maybelline. Sounds good, right? Click below and we'll walk you through every single item in the range.

Gigi Hadid X Maybelline The Jetsetter Palette
Gigi Hadid x Maybelline The Jetsetter Palette $30
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A small lightweight palette that truly does contain every makeup item you could need.

Gigi Hadid X Maybelline Tinted Primer in Medium Clear
Gigi Hadid x Maybelline Tinted Primer in Light Medium $10
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A dewy-finish primer that keeps everything in place. 

Gigi Hadid X Maybelline Liquid Strobe Highlighter in Gold
Gigi Hadid x Maybelline Tinted Primer in Medium/Deep $10
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A dewy-finish primer that keeps everything in place. 

Gigi Hadid x Maybelline West Coast Glow Liquid Strobe in Gold $10
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This pearlescent gold highlighter looks incredible on the tops of cheekbones.

Gigi Hadid X Maybelline Eye Contour Palette in TK
Gigi Hadid x Maybelline West Coast Glow Eyeshadow Palette in Warm $14
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These soft, slightly shimmery shades flatter all skin tones. 

Gigi Hadid X Maybelline West Coast Glow Eyeshadow Palette in Cool
Gigi Hadid x Maybelline West Coast Glow Eyeshadow Palette in Cool $14
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As does this selection of heather/mauve shades.

Gigi Hadid X Maybelline West Coast Glow Eyeshadow Brush
Gigi Hadid x Maybelline West Coast Glow Eyeshadow Brush $8
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An angled brush that makes light work of blending multiple eye shadow shades.

Gigi Hadid X Maybelline West Coast Glow Gel Eyeliner in Nude
Gigi Hadid x Maybelline West Coast Glow Gel Eyeliner in Nude $7
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A rather clever trick for erasing tired eyes: Simply swipe a nude pencil in the waterline.

Gigi Hadid X Maybelline West Coast Glow Wing Mascara
Gigi Hadid x Maybelline West Coast Glow Wing Mascara $11
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This curved brush pulls lashes in all the right angles.

Gigi Hadid X Maybelline West Coast Glow Matte Lipstick in Lani
Gigi Hadid x Maybelline West Coast Glow Matte Lipstick in Lani $9
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A true pillarbox red in a buttery finish.

Gigi Hadid X Maybelline West Coast Glow Lip Liner in Lani
Gigi Hadid x Maybelline West Coast Glow Lip Liner in Lani $6
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A teeny-nibbed liner to increase the longevity of your lip colour.

Gigi Hadid X Maybelline West Coast Glow Matte Lipstick in Khair
Gigi Hadid x Maybelline West Coast Glow Matte Lipstick in Khair $9
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A tomato red, which looks great on medium and olive skin tones. 

Gigi Hadid X Maybelline West Coast Glow Lip Liner in Khair
Gigi Hadid x Maybelline West Coast Glow Lip Liner in Khair $6
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A teeny-nibbed liner to increase the longevity of your lip colour.

Gigi Hadid X Maybelline West Coast Glow Matte Lipstick in Austyn
Gigi Hadid x Maybelline West Coast Glow Matte Lipstick in Austyn $9
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An orange-based red, which will tie in with the golden hues of the eye shadow palettes.

Gigi Hadid X Maybelline West Coast Glow Lip Liner in Austyn
Gigi Hadid x Maybelline West Coast Glow Lip Liner in Austyn $6
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And again, a matching lip liner.

Gigi Hadid X Maybelline Liquid Strobe in Iridescent
Gigi Hadid x Maybelline East Coast Glam Liquid Strobe in Iridescent $10
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The base of the East Coast Glam look: A silvery highlighter you'll want to paste over your entire face.

Gigi Hadid X Maybelline Eye Contour Palette in Warm
Gigi Hadid x Maybelline East Coast Glam Eye Contour Palette in Warm $14
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The first of two East Coast Glam eye shadow palettes, the shades are understated, but you can built up the intensity of the terracotta shade for a bold russet eye.

Gigi Hadid X Maybelline East Coast Glam Eye Contour Palette in Cool
Gigi Hadid x Maybelline East Coast Glam Eye Contour Palette in Cool $14
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The soft purple shade looks incredible underneath a layer of clear gloss. 

Gigi Hadid X Maybelline East Coast Glam Eye Contour Brush
Gigi Hadid x Maybelline East Coast Glam Eye Contour Brush $8
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A great tapered nib for fitting into the crease of the eyelid.

Gigi Hadid X Maybelline East Coast Glam Liquid Eyeliner in Black
Gigi Hadid x Maybelline East Coast Glam Liquid Eyeliner in Black $8
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This glossy liquid liner makes cat-eye flicks easy, even for beginners.

Gigi Hadid X Maybelline East Coast Glam Gel Eyeliner in Black
Gigi Hadid x Maybelline East Coast Glam Gel Eyeliner in Black $7
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A gel-based pencil that glides on without a hitch.

Gigi Hadid X Maybelline East Coast Glam Fibre Mascara
Gigi Hadid x Maybelline East Coast Glam Fibre Mascara $12
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A dual-ended mascara with tiny fibres for your biggest lashes yet.

Maybelline X Gigi Hadid East Coast Glam Matte Lipstick in Taura
Gigi Hadid x Maybelline East Coast Glam Matte Lipstick in Taura $9
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This nutty shade lipstick has that uncanny ability to look good no matter which skin tone it is applied to.

Gigi Hadid X Maybelline East Coast Glam Lip Liner in Taura
Gigi Hadid x Maybelline East Coast Glam Lip Liner in Taura $6
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And like all the lipsticks, there's a matching lip liner. 

Maybelline X Gigi Hadid East Coast Glam Matte Lipstick in Mccall
Gigi Hadid x Maybelline East Coast Glam Lipstick in Mccall $9
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A warm burnt-red shade that's so lightweight it can easily be your everyday staple.

Gigi Hadid X Maybelline East Coast Glam Lip Liner in Mccall
Gigi Hadid x Maybelline East Coast Glam Lip Liner in Mccall $6
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And matching lip liner.

Maybelline X Gigi Hadid East Coast Glam Matte Lipstick in Erin
Gigi Hadid x Maybelline East Coast Glam Matte Lipstick in Erin $9
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This sheer burgundy lipstick looks great on dark skin.

Gigi Hadid X Maybelline East Coast Glam Lip Liner in Erin
Gigi Hadid x Maybelline East Coast Glam Lip Liner in Erin $6
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And again, a matching liner.

Once you've put in your order, why not read our recap of the eight times the model nailed off-duty beauty. 

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