How to Make Your Foundation Look Like It Was Done by a Makeup Artist

model getting foundation applied


By just looking at, say, red carpet photos, it's easy to assume that celebrities (and/or models) have perfect skin. In reality, what they have is access to great makeup artists who create perfect-looking skin. "They're like painters," Cate Blanchett told me in an interview. "They work makeup in with moisturizers and primers and really prime the canvas and massage it in so it's living with the skin, not a layer on top of the skin." She said that of all her years spent in a makeup chair, this approach to foundation is her biggest takeaway.

To her point, the reason many of us struggle with how to apply foundation in a natural, seamless way is that we're taking a one-pronged approach: applying one given product, and that's it. But the best foundation tips from the pros prove it's a multi-step, multi-product process: The actual color is meant to be applied as a mix-in with other skincare products, and the application method itself—massaging and brushing the color into the skin—is just as essential for a poreless finish.

So what exactly goes into this process? Keep reading to discover the best foundation tips we've picked up from makeup artists, as well as the products they love.

Find your shade.

Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation $34

It sounds obvious, and yet so many of us get it wrong. And, so many brands don't offer enough shades (here are the ones that do). One good trick is to match the foundation to your neck rather than your wrist or arm. It might be more annoying to test this way in the store, but it's worth it when you get your perfect shade.

Also, remember to keep your undertones in mind. Check your wrist—if your veins are greenish, then you have yellow undertones, and can opt for a pinker foundation. But if you have blueish veins (or tend to get red in general), it's wiser to stick with a yellow-based foundation to balance things out. 

Mix foundation with skincare products.

Elizabeth Arden Eight Hour Cream Skin Protectant $22

This moisturizer is easily one of the most common products we see in makeup artists' kits. (Whenever you see an A-lister with a really dewy, lit-from-within glow on the red carpet, chances are they're wearing Eight Hour Cream.) 

"This is my miracle cream," says Kirin Bhatty, who works with Kiernan Shipka, Jessica Paré, and Alessandra Ambrosio. "It does a million things, and I also use it as a mixing medium for pigments. It goes from a practical healer to editorial must-have in seconds." Mix it on your wrist with the foundation to make a creamy tinted moisturizer, using as little or as much color as you need. Note that this is also your best strategy if you're looking to phase out foundation entirely

But mix and match according to your preferences.

SkinCeuticals C E Ferulic $166

If you like a matte or velvety finish, that's cool, too—you can essentially mix any skincare formula you like, and more than one, too. (One of our go-to tips is to add a couple drops of vitamin C serum for a brightening boost.) The point here is to customize your foundation according to your needs and preferences, and it might take some trial and error to get your method just right.

Fingers or brush?

It Cosmetics Heavenly Luxe Complexion Perfection Dual Brush $48

Good question—and there's no real wrong answer, particularly with cream formulas. (When using powder, most experts will tell you to use a brush.) But no matter your preferred approach, you want to make sure you're massaging the product into the skin in circular motions to boost circulation and warm the formula, so it really melts into pores. (This is essential for getting that poreless look, according to the pros.) 

As for standout brushes, every expert has their favorite. One popular choice is this dual concealer and foundation brush from It Cosmetics—the ultra-soft synthetic bristles gently knead the product into the skin for an airbrush finish, and the smaller, concealer brush reaches tough angles like the area around the nose. 

Powder isn't the only way to set your makeup.

SK-II Mid-Day Essence $80 $29

In fact, a face mist provides an extra dose of glowy hydration with zero cakiness. (And if you did apply powder, it helps sop up any excess.) Hold the bottle several inches away from your face, and gently press and pat the product into your skin.

Next up: Beyond Fenty, here are ten beauty brands that stand for inclusivity.

This post was originally published on at an earlier date and has since been updated.

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