How to Pull off Doll-Inspired Makeup for Halloween

If the thought of covering your face in skeleton makeup makes you giddy (respect), this is not the tutorial for you. It's not that we don't love a frightening look, we do, but sometimes it's fun (and easy) to do things a bit lower-key. We're so into the idea of using Halloween as an excuse to wear dramatic false eyelashes, play with runway-inspired faux freckles, and paint on as much pink makeup as we please. To bring the vision to life, we asked celebrity makeup artist Lauren Andersen to create a doll-inspired Halloween look that’s easy to copy. 


flawless face makeup
Justin Coit

Start with a flawless, even complexion. Skip any foundation that promises a luminous or radiant finish—dolls pretty much keep it matte. And don’t go crazy highlighting and contouring. A small amount of matte bronzer in the hollows of your cheeks is all you need.

Step 1: White Eye Shadow

doll makeup white shadow
Justin Coit

Using a flat brush, pack white eye shadow onto your entire eyelid and carry the color down along the lower lash line.

Step 2: White Eyeliner

doll makeup eyeliner
Justin Coit

To make your peepers pop even more, apply white eyeliner to your waterline and the inners corners of your eyes. Andersen recommends using MAC’s Eye Kohl ($19) in Fascinating to get this wide-eyed look.

Step 3: False Lashes

doll makeup lashes
Justin Coit

Full, fluttery, doll-like eyelashes are the next order of business. First, apply strip lashes to your top lash line. Just measure them to your eye and trim the excess before applying. Andersen also says it’s important to let the glue sit and get tacky for a few seconds. Then, use tweezers to perfectly place individual lashes all along your lower lash line. Need more tips on how to apply false lashes flawlessly? Check Andersen’s tutorial here.

Step 4: Bright Blush

doll makeup blush
Justin Coit

Swirl a peachy pink blush, like Laura Mercier’s Crème Cheek Color ($29) in Sunrise, onto just the apples of your cheeks. Crack a smile to find the apples of your cheeks, and use circular motions to concentrate the color there.

Step 5: Faux Freckles

doll makeup faux freckles
Justin Coit

To create doll-like freckles, use brown gel eyeliner and a precision brush, or a sharp brown eye pencil. Sprinkle them across your nose and cheeks, making them different sizes and varying the strength of color. If one gets too dark, Andersen says you can just press the spot with your finger a few times to soften it.

Step 6: Pink Lipstick

doll makeup lipstick
Justin Coit

Finish off your doll-inspired makeup look with a bright pink lip. Skip gloss, and go with matte or semi-matte lipstick. Try Chanel’s Rouge Allure Velvet Luminous Matte Lip Colour ($38) in La Diva.


doll makeup complete
Justin Coit

And that’s it—you’re Halloween-ready! Just add a bow. 

Photographer: Justin Coit
Makeup Artist: Lauren Andersen
Hairstylist: Gregory Russell
Manicurist: Barbara Warner
Producer: Jenna Peffley
Model: Bridget Satterlee
Outfit credits: Topshop Collar Top ($50) in Black

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