Byrdie Product Review Editorial Guidelines & Mission

Our Team

We’re a team of experienced writers and editors who obsessively scour the retail landscape (both online and off) to find the best products for your life. Besides being experts in our fields, having worked for brands like Health, Women’s Health, InStyle, and Brit + Co—we’re consumers too—and we personally have a passion for products and services that make your life easier.

It is our mission to help our users make the best purchase decisions—it’s that simple.

Drunk Elephant T.L.C. Sukari Babyfacial
 Byrdie / Bianca Lambert

What We Do

We exhaustively research and recommend a broad range of products and ultimately make a curated list of recommendations from writers with subject-matter expertise in every product category we cover. We do receive an affiliate commission on some, but not all, of the products that we recommend if you decide to click through to the retailer site and make a purchase.

After we publish an article, we don’t just forget about it. Our team is relentless when it comes to updating and keeping our existing recommendations fresh, accurate, and helpful. We have our fingers on the pulse when it comes to the latest beauty releases, from eye creams to body scrubs and more. Our recommended products run the gamut from budget to splurge-worthy, and we’re not loyal to any one specific retailer or brand. We make it a point to source recommendations from reliable companies who deliver exemplary customer service, so you can have a seamless shopping experience.

Renée Rouleau Triple Berry Smoothing Peel
Byrdie / Hallie Gould

Please note that all products, including those we review and recommend, may from time to time be subject to recalls or revised use recommendations. We, therefore, urge you to monitor any official announcements here that may be related to products you purchase.

We also know how frustrating it can be to do your research on a product only to add it to your cart and see that it’s out of stock, so we try to mitigate this by having dedicated editors check availability daily to provide you with the best user experience possible.

We are committed to ensuring that our content reflects the diversity of our readers. This means showcasing brands and services owned by BIPOC (Black, Indigenous, People of Color) and other minority groups whenever possible and hiring more diverse writers, staff members, and experts. You can read our Diversity Pledge in its entirety here.

Fresh Umbrian Clay Pore Purifying Mask
Byrdie / Bianca Lambert

Why You Should Trust Us

The product recommendations on Byrdie are purely editorial. Occasionally, beauty brands and PR agencies will send us products for editorial consideration, but our thoughts and opinions are our own. We do the heavy lifting by either testing the products ourselves or tapping into our wide network of experts (think: top makeup artists, hairstylists, and skincare gurus) to help you make smarter purchases—and to avoid that dreaded buyer’s remorse.

Coola Full Spectrum 360 Sun Silk Drops
Byrdie / Joline Buscemi 

Meet Us


Tory Brangham is Senior Vice President of Commerce at Dotdash, having assumed the role in May 2017.

Tory initially joined Dotdash as General Manager of The Spruce, overseeing the development and launch of the site, now one of the largest home and food sites on the Internet.

She received her B.A. from Colgate University with a degree in International Relations.

Tory Brangham
Dwyer Frame

Dwyer is the Senior Editorial Director of Commerce at Dotdash. She joined Dotdash in September 2017.

Before joining Dotdash, Dwyer worked as the senior editor at Health, where she covered the latest fitness and wellness trends and products.

Dwyer started her career at Instyle magazine, where she covered celebrity homes and later worked at All You magazine, where she edited cleaning and home decor content and gift guides. Her work has also been featured on Real Simple, People, Woman's Day, Brit + Co., and more. 


Dwyer Frame
Senior Editorial Director

Jessica is a Commerce Editorial Director at Dotdash. She joined the company in May 2019. 

Before joining Dotdash, she worked at L’Oréal’s where she covered all things beauty. Prior to that, she worked on the digital team at DuJour writing beauty, fashion, culture, and lifestyle content. 

She received her B.A. in Journalism and Sociology from New York University.

Jessica Mahgerefteh
Editorial Director, Commerce
Avery Stone

Avery is a Commerce Editor for The Spruce, Verywell, Tripsavvy, and Byrdie. She joined the company in September 2018.

Before joining Dotdash, she worked at the luxury magazine DEPARTURES where she covered travel, food, and culture. Avery has also contributed to a variety of online publications including ELLE, GQ, Billboard, The Cut, Refinery29, VICE, and Travel + Leisure.​

She received her B.A. in English Literature from Amherst College.

Avery Stone

Mallory is the Senior Revenue Product Manager for the commerce team. She joined the company in 2016. 

Before joining Dotdash, she worked at The Atlantic magazine, where she created branded content digital experiences for brands such as Jaguar, H&M, TIAA, and National Geographic.

Mallory received her BS in Marketing and minor in Web Design from the University of Florida.

Mallory Leibowitz

Contact Us

If you have questions, comments, or opinions you’d like to share with our team of editors, please feel free to email us at