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We're obsessed with mascara—it opens up our often tired-looking eyes, creates that ever-elusive doe-eyed effect, and finishes off any eye look we're going for. And while those super-saturated, inky blue-black mascaras have their place in our hears, we're also partial to a brown mascara. The less severe shade allows for a more natural look, especially for those with light hair. A daytime look to black mascara's nighttime if you will.
Plus, everyone's lashes need a little something different. Perhaps you're looking for more length and aren't worried about added volume. Or you need something waterproof to get you through a workout or particularly humid day. Mascara is not one-size-fits-all, after all. So, instead of choosing just one favorite, we came up with the best formulas on the market.
Without further ado, find our favorite brown mascaras below.
Best Overall: L'Oréal Voluminous Lash Paradise Washable Mascara in Black Brown
You can read our editor's full review too, but essentially, the gist is this mascara rules. Faith, our editorial director, sings its praises: "The dense brush coated my thin lashes and lifted them like little angels to the heavens. The problem I run into with most volumizing mascaras is that they'll weigh down my lashes and get rid of any curl, but this one seemed to magically multiply my lashes before my eyes and keep them curled and perky."
Best Volumizing: Lancôme Hypnôse Custom Volume Mascara in Brown
Enjoy this super-soft formula that keeps your lashes natural-looking and free of clumps, smears, and smudges. It's completely buildable, though, so you can add a few extra swipes for a bolder look.
Best Waterproof: Tarte Lifted Sweatproof Mascara in Black Brown
A favorite of our former wellness editor, Victoria, Tarte's sweatproof, waterproof, workout-proof mascara gives your lashes an instant lift. "It's the only thing I use," Victoria says. The color keeps everything looking super natural while the formula (a blend of Amazonian clay, vitamin C, and smoothing emollient waxes) keeps your lashes healthy and strong.
Best Budget: Maybelline The Falsies Push Up Angel Washable Mascara
This mascara proves you don't need a big, fluffy brush to achieve super-intense length and volume. The thin, curved brush separates every lash and coats even the smallest baby hairs at each corner.
Best Drugstore: Pixi by Petra Large Lash Mascara in No. 2 Best Brown
Give your lashes the full volumizing treatment with this mascara with a large, dense brush. It guarantees a dramatic look while the formula strengthens and conditions lashes. Best of all, it stays put—i.e., no raccoon eyes an hour after application.
Best Lengthening: Benefit Cosmetics They're Real! Lengthening Mascara
This lengthening mascara is known for its wow-factor results, enough to make you think you're wearing falsies. In addition to adding length, it curls, volumizes, lifts and separates, all without smudging or caking onto lashes.
Best Splurge: Chanel Le Volume de Chanel Mascara
One stroke is all it takes for instant volume, thanks to a powerful formula and the brand's exclusive Snowflakes brush that combines both long and short bristles. We'll pay big money for results like that any day of the week.
Best Curling: Kiss Me Heroine Make Long & Curl Mascara in Brown
This Japanese mascara has legions of fans who say it's one of the best mascaras they've ever tried. That, and it holds a curl better than most formulas on the market. Worth it.