Pink is feminine and romantic. Pink conjures up memories of candy-colored frocks and the crayon the girliest girl in your class always chose first. There are a lot of things that we associate with the color pink, but cool isn't one of them (excluding Regina George—long live the queen of bitchy pink). No, cool girls—see: Zoë Kravitz or K.Stew—tend to gravitate toward the unexpected, opting for moodier hues like plum or the ever-classic black and white. Which is why we were surprised to see a crop of said girls getting photographed in none other than the Regina George–approved color itself. The opposite of "grandma," these shades are unabashedly pink in every sense of the word: fuschia-tinged and in-your-face. The key to keeping neon-pink lipstick fresh and not '80s prom? Keep the rest of your face bare—save for your blush, which you should by all means match your lipstick.
So yes, we take back our previous notions about pink and will never discriminate against lipstick colors again. Not when FKA Twigs makes it look so damn good.
Keep scrolling to see how the cool crowd is wearing its new favorite lipstick color!
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The Star Wars: The Force Awakens star arrived at the Seoul premiere with a bold pink lip, arched brows, and otherwise bare face. We predict a beauty icon in the making…
Cotillard, the queen of effortless beauty, proves that pink lipstick can indeed look carefree. All you need are perfectly windswept strands and that coy French mystique.
The Brooklyn actress turned heads at a film premiere with soft, brushed up brows and the perfect fuschia-pink lip.
All eyes are on Vikander this awards season, due to her breakout role in The Danish Girl (though we fell in love with her as the disturbingly human-like robot in Ex Machina). Our eyes happen to be glued to her lips, which look ravishing in a cheery red-pink at the Palm Springs International Film Festival. To copy her look, try Charlotte Tilbury's Matte Revolution Lipstick ($32) in Lost Cherry.
Pink can also be elegant, as proven by Miranda Kerr (who, unsurprisingly, can make us covet any lip color she wears). The model traded her favorite red for a true pink shade with just a hint of shine. Try MAC's Lipstick ($17) in All Fired Up.
When FKA Twigs flaunts hot pink lipstick, you can rest assured it's officially cool. The songstress paired hers with light-reflecting lids and a sleek updo.
Remember how we said to pair your pink lip with a bare face? Feel free to ignore that, especially if you're Zendaya. The It girl and budding beauty icon proves there are no rules when it comes to makeup. (You can read her top three makeup tips in our exclusive interview.)
Which of these looks is your favorite? Here's how to find the perfect hot pink lipstick for your complexion.