19 Brands Giving Back on Black Friday and Cyber Monday

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With Black Friday and Cyber Monday approaching, many of us have already begun drafting our shopping lists. If you're like us, you plan to use these holiday deals to snag some of the beauty, wellness, and fashion products you've been eyeing all year long. In addition to offering incredible discounts, many brands are paying it forward this season by donating a portion of each purchase to various charities like True Colors United and the Chicago Period Project. From Good Light to Thinx, we've rounded up 19 brands giving back this month. Keep scrolling to read about them all. 


Good Light

Good Light is donating 25% of every purchase on their website during Black Friday and Cyber Monday to True Colors United, a non-profit fighting LGBTQ+ youth homelessness. Since its launch in March 2021, Good Light has donated 1% of its profits to True Colors United.

Moon Glow Milky Toning Lotion
Good Light Moon Glow Milky Toning Lotion $22.00

The Body Shop

The Body Shop will donate $50,000 to Care USA to help reach its 10 million care package goal. The beauty retailer will also offer an exclusive Black Friday promotion on its special-editing holiday Community Care Pouch, which includes an assortment of body and skincare products. For each pouch purchased during November 22-30, $2 will be donated to Care USA, up to an additional $25,000, for a total donation of $75,000.


On November 30, the net profit from all purchases made on the Lancôme website will be donated to the NAACP Empowerment Programs, Inc. The donation will provide scholarship funds and mentoring programs for young Black women on their collegiate journey.

Teint Idole Ultra 24H
Lancôme Teint Idole Ultra 24H $35.00

Cupcake Polish

Cupcake Polish will give back 50% of the proceeds from the sale of its ruby red nail polish during November (National Keratoconus Awareness Month) to the Dry Eye Foundation.

Keratoconus Awareness 2021
Cupcake Polish Keratoconus Awareness 2021 $13.00


Pangea will donate 10% of sales from their website on Tuesday, November 30 to Kiss the Ground, an organization focused on bringing awareness to regenerative agriculture.

Body Lotion
Pangea Body Lotion $38.00


Hally has pledged to donate 1% of all profits to mental health organizations that provide resources to BIPOC and LGBTQ+ youth all year long. Hally will donate $10 of every kit sold on Giving Tuesday to the Sad Girls Club.

Atomic Blonde Holiday Gift Set
Hally Atomic Blonde Holiday Gift Set $25.00

With Love, From LULA

With each purchase of a LULA bundle between November 26-29, the $275 value bundle will be discounted to $230, with $5 of each purchase donated to NEU Global to provide clean water delivery infrastructures in Rwandan communities.

Lula Lineup
Lula Lula Lineup $275.00


From November 24 through November 28, Lesse will be donating 20% of all sales to two nonprofits: the Climate Justice Alliance and Natural Resource Defense Council

Regeneration Mist
Lesse Regeneration Mist $45.00


Diptyque will be offering its limited-edition 2021 Black Friday Black Baies Candle between November 26-29. During the sales period, Diptyque will be donating 15% of sales from the candle to the World Health Organization’s COVID-19 Solidarity of Response Fund.  


Sundree has partnered with the Mental Health Coalition to help eliminate stigmas around mental health and provide support to those in need. 1% of each Sundree sale is donated to the Mental Health Coalition year-round to help them support other organizations like the Trevor Project, The JED Foundation, and The Loveland Foundation. On Giving Tuesday, Sundree will triple each donation to the Mental Health Coalition that is automatically made to the organization via their website. 

The Dree-m Team
Sundree The Dree-m Team $68.00


For each gift set purchased, L’Occitane will donate $5 to Dress for Success, a global non-profit that provides professional attire, development tools, and a network of support to help women achieve economic independence and break the cycle of poverty. Eligible gift sets include the Divine Collection, Shea Collection, Lavender Collection, and Almond Collection. 

Shea Butter Collection
L’Occitane Shea Butter Collection $79.00

 PÜR Beauty

Clean beauty brand PÜR created an eight-piece collection in partnership with Cooperative for Assistance and Relief Everywhere Inc. (CARE), a global nonprofit organization whose mission is to save lives, defeat poverty, and achieve social justice for women and girls around the world. From October 3 through December 31, proceeds from the purchase of a PÜR x CARE collectionproduct will help unlock a $100,000 donation to CARE.

Fully Charged Mascara
PÜR Beauty Fully Charged Mascara $22.00


On Black Friday, 100% of the brand's online sales will be donated to CSA coalitions to support local farmers and biodiversity.

Davines OI Shampoo $35.00

Woosh Beauty

For Giving Tuesday, Woosh Beauty will be supporting the Live Like Maya Foundation, an organization committed to helping children battling cancer.

For every Woosh Beauty Fold Out Face Palette purchased on Giving Tuesday, the brand will donate one to the Live Like Maya Foundation. The foundation plans to deliver the palettes to teens fighting cancer at St. Jude Children's Research Hospital in Memphis, TN, in hopes of bringing joy to them during or post-treatment.

Fold Out Face Palette
Woosh Beauty Fold Out Face Palette $59.00


The Citizenry 

On Black Friday, The Citizenry is donating 100% of profits to Education for All to help fund one year of school for 100 girls in the High Atlas of Morocco.

Hinoki Wood Sauna Set
The Citizenry Hinoki Wood Sauna Set $395.00


Thinx is matching all cart donations (up to $50k) for Chicago Period Project from November 22-30 to support providing period products to all who menstruate, especially empowering those currently experiencing homelessness. 

Cotton Brief
Thinx Cotton Brief $24.00


For Giving Tuesday, Saje will launch the Aroma Glow Diffuser Kit and donate $5 from the purchase of every unit to the National Alliance on Mental Illness (NAMI) to support the organization's help those affected by mental illness.


Awe Inspired

From November 25 to November 29, all Awe Inspired jewelry will be 25% off and the brand will donate 20% of each sale to a variety of charity partners.

On Giving Tuesday, Awe Inspired will be supporting mental health awareness with a 100% give back on all products to their charity partner NAMI (National Alliance on Mental Illness).

50MM Hoops
Awe Inspired 50MM Hoops $100.00


For Giving Tuesday, Theory has partnered with INARA, a non-profit that provides life-saving medical services to children in conflict regions. Until November 30, Theory will donate 10% of proceeds from purchases at its U.S. full-price stores and website when customers mention INARA in-store or use code INARA online 

Cable-Knit Mock Neck Sweater in Cashmere
Theory Cable-Knit Mock Neck Sweater in Cashmere $295.00


On Giving Tuesday, wearwell will donate $5 to the ACLU for every gift card purchase with the code GIVEWEARWELL.

Beyond Yoga 

BY will donate $25K to the DT Women's Center in LA on Giving Tuesday.

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