While we definitely pay attention to best-selling products across the internet, there are certain e-tailers that carry a little more weight than others. Birchbox is one such site—and not only because it carries such a wide array of brands and products (many of them are lesser-known or are just emerging on the market). For one, if you're opting to have a box of samples sent to your front step every month, you're probably pretty beauty savvy—and we want to know what you're buying. But better yet? If you're getting said samples, and then love something so much you just have to purchase the full-size version, then that product is probably pretty exceptional.
Which brings us to Birchbox's most-purchased items of 2016. The numbers don't lie and neither do thousands upon thousands of amazing reviews. So without further ado, take a look: These are the top five items sold on Birchbox this year.
The curved wand allows this inky black formula to coat every last lash. It's silky, hypoallergenic, and never flakes.
"My eyes are very sensitive, and this mascara works so well for me. It doesn't make my eyes itchy like a lot of others do—it makes my lashes look fuller and longer, but not hard and clumpy!"
"I like the way this brush is curved, it gets every lash all the way to the outer corners, which is where I usually have a problem when it comes to mascaras."
"I have stuck with one mascara for 90% of my life, but I think I'm falling for another! This mascara makes me feel foxy, and that doesn't happen often! It's soft and smooth. I haven't had any issue with it, except that I am running out."
We knew we'd find this leave-in conditioner on the list—just the heavenly (HEAVENLY) scent alone could make us purchase it a thousand times over. But it's also great at smoothing and hydrating strands post-shower. Fun fact: You can only find it on Birchbox.
Number of reviews: 115,271
"I am a hairstylist and have access to sooo many products but I will be ordering THIS product as soon as my sample runs out."
"This little genie in a bottle worked as a thermal protector, detangled my hair, and didn't make it greasy. I admittedly ran my fingers through it all day."
"Smells great! Works well, softens and smoothes hair without weighing down or making it greasy."
What sets this dry shampoo apart from others is the fact that it uses rice starch to help sop up grease, rather than the usual talc or aluminum found in others. This means it's gentler on strands, though it's just as (if not more) effective since it tends to leave a softer finish. It also smells phenomenal.
"This not only smells amazing but works so much better than any other dry shampoo I have ever tried! Doesn't leave scalp white and easy to brush through!"
"I've tried a lot of dry shampoos, but so far only this one makes my hair soft. I have dark hair so I can see it's gray right after use, but after brushing all of it goes away."
"My hair did not feel sticky or stiff at all, just fluffed up and less oily."
Any beauty fan knows that SPF is non-negotiable. And when your foundation has it built in, it's way harder to leave the house unprotected. This particular formula is a favorite because it's beautifully lightweight (so as not to clog pores or feel greasy), but it still helps to blur imperfections and even out skin tone.
"This lasts all day and my oily skin is less oily using this. I actually feel like it improves my skin. Color is good and spot on. Never looks obvious."
"It doesn't irritate my acne-prone complexion, the color blends perfectly and doesn't look yellowy or fake, and is thick enough to cover post-blemish scarring. I try every CC cream Birchbox sends in monthly boxes and this one is still the best. It doesn't get better than this product."
"I'm sold! This product gave my face a beautiful glow while providing great coverage. I love that it has SPF, goes on light."
It's good to be picky about face exfoliants—the wrong formula can rough up skin too much, dry it out, and even lead to blemishes and wrinkles. This all-star product does all the smoothing, fine line-fighting work of a professional-grade microdermabrasion, but nixes side effects like redness and sensitivity thanks to an infusion of pineapple enzyme (which balances tone and breaks down dead skin cells), and a soothing trio of aloe, vitamins B and E, and coconut.
"I use this product five times a week and it's awesome. It's not too abrasive for my sensitive skin, and has worked well for keeping skin clean and acne away."
"Between the just-enough scrubby beads and a really fresh feeling 'enzyme action,' this is gentle enough to use daily even on my prone-to-redness skin. Even if I get lazy and skip it for a while, whenever I notice my face just looking 'blah' I use this after my everyday cleanser and bam! Looking fresh again. I will never use another exfoliator."
"This. Stuff. Is. MAJOR. I have acne-prone skin with milia on my forehead (tiny bumps from dead skin cells), and this seriously works wonders on them!"
Do you own any of these products? What are the best items you've ever tried from Birchbox? Sound off below!