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Mascara is the cherry on top of any look you create, from a smoky eye to going bare-faced. If you're on a budget, drugstore mascaras are a great choice and they’re often lauded as superior to their more expensive counterparts. Thanks to new technology and formulations, you can pick a mascara to give you the exact kind of look you want—whether that’s extra length, built up volume, or even a mixture of the two.
These are the best mascaras at Walmart you can get for whatever look you’re going for.
Best Overall: L'Oreal Paris Voluminous Lash Paradise Washable Mascara
When you’re going for extra volume, it’s best to get a lot of formula on your lashes, but not to cross over into clumpy territory. This mascara wand has over 200 bristles to ensure that the maximum amount of mascara is added to each lash for a feathery, full look rather than a heavy, spidery effect. According to the brand, 90% of users said that the formula doesn’t flake and 95% said that it lasts all day. Many users have also commented that this formula is a more affordable version of another best-selling prestige mascara.
We took this product for a spin. Find out how it went in our L'Oreal Lash Paradise Mascara review.
Best Budget: e.l.f. Waterproof Length & Volume Mascara
Some of us want length. Some of us want volume. Some of us want both. If the latter is you, look to this mascara. The thick wand allows your lashes to get coated with the cruelty-free and vegan formula while the long bristles help to comb through the mascara to lengthen and coat the tips of your lashes. It's also waterproof, which will ensure that the formula doesn’t flake or smudge throughout the day.
Want to take a look at some other options? See our guide to the best mascaras out there.
Best Classic: Maybelline New York Great Lash Washable Mascara
If there is one classic, must-try mascara, it’s this one. That pink and green tube has made its way into the makeup bags of celebrity makeup artists and editors alike. Not only is it a cult classic, but it’s also great for anyone who struggles with makeup removal at the end of a long day. This formula is water-based meaning it requires no harsh rubbing or tugging to come off. Plus, the length of the bristles makes for easy application, so you coat your lashes in one swoop (but adding multiple coats is always a good idea to build up that volume).
Check out our other reviews of the best Maybelline mascaras available on the market today.
Best Lengthening: Revlon Super Length Mascara
Coating lashes from base to tip is important for making your them look super long, but the formula matters too. The extra-long bristles on this mascara wand helps to comb through your lashes to coat each individual one with a layer of black mascara. Wiggle it down to the roots of your lashes and then glide the wand up and through the lengths. The tapered tip of the wand can then be used to cover the hard-to-reach lashes, like the small ones in the corners of your eyes. Make sure to coat the very tips of your lashes to make them look even longer.
Take a peek at some of the other best lengthening mascaras you can buy.
Best Volumizing: Covergirl The Super Sizer Fibers Mascara
For extra volume and length that a normal mascara alone cannot achieve, a fiber mascara is the answer. It gives the look of lash extensions without the price tag. This specialized formula contains built-in fibers that make your natural look like falsies. The result is 400% more volume—and no, we're not kidding.
Check out our guide to the best volumizing mascaras available online.
Best Curling: Rimmel London 24HR Supercurler Mascara
Keeping your lashes curled, even when you start your mascara application with a lash curler, can be difficult since when you add mascara over top, it can weigh your lashes down. This formula is designed with a polymer that’s meant to keep your lashes at a 90-degree angle all day long. The brush is also curved to fit the shape of your eye so it can get underneath your lashes and lift them up, acting as its own lash curler.
Read more reviews of the best curling mascaras available to purchase online.
Best for Sensitive Eyes: Almay One Coat Multi-Benefit Mascara
If you have sensitive eyes, picking a mascara that doesn’t make you itchy and irritated can be difficult. This hypoallergenic, fragrance-free formula is ophthalmologist tested and proven to be kind to sensitive eyes and good for people who wear contacts. The formula addresses it all, from length to volume as well as definition so your lashes never look lumpy but rather healthy and strong.
Best for Bottom Lashes: Wet n Wild MegaLength Mascara
Applying mascara to bottom lashes is tricky since it's so easy to smudge it all over the skin underneath. To avoid it, reach for a mascara with a super thin wand like this one. It allows you to comb through bottom lashes without creating an unintentional smokey eye effect under your peepers. A lengthening mascara like this one is also a good choice so the lashes underneath your eye don’t end up sticking together, but rather looking naturally lengthened.
Best Waterproof: Neutrogena Hydro Boost Plumping Waterproof Mascara
If you’re looking for a mascara that truly will not come off until you wash your face at the end of the day, look no further. This one is designed never to flake or smudge, so you can wear it all day and feel comfortable. The formula is also designed to help nourish your lashes while you wear it.
It has hyaluronic acid, vitamin E, and keratin in it to give your lashes hydration, build strength, and keep your natural lashes looking glossy and healthy. The formula is ophthalmologist-tested, so it’s safe for contact lens wearers too.
Best Primer: NYX Professional Makeup Big & Loud Lash Primer
If you’ve got a few extra seconds in your routine and you want to add a step to ensure that your mascara is going to look amazing all day long, a lash primer is a great option. Just like a foundation primer, this works as a way to create a smooth canvas for your mascara to go on to. It also helps build up clump-free volume and length so you can add your favorite mascara over top.
Still can't find what you're looking for? Our roundup of the best drugstore mascaras can help.