These Were the Most Popular Lipsticks on Pinterest This Year

When it comes to online research, Pinterest has become a go-to for understanding the marketplace. The platform allows users to see what their peers are interested in or really loving. From rose-gold makeup and ash-brown hair shades to the most popular concealers and drugstore products, we've learned so much (and picked up our new favorite products) just from scanning the site. As such, they've let us in on a few of their secrets.

Below, find the most popular lipsticks on Pinterest this year and why everyone seems to love them.