Over the past two years or so, Amazon has seriously stepped up its beauty game, quickly becoming a go-to skincare retailer (and, you know, taking over the world in general). Of course, shopping for skincare products on Amazon can be a little bit tricky, as it's not an authorized retailer for all your favorite mainstream brands. That's why it's useful to rely on reviews to find out what's worth buying. What you can usually rely on to be very worth buying on Amazon are the lesser-known brands: affordable skincare lines that you may not have heard of or see on Sephora shelves but that are hiding away in Amazon's beauty section, secretly giving skincare consumers results on par with brands five times as famous and five times the price.
We've already rounded up Amazon's best under-the-radar skincare and the Amazon products Byrdie readers love, but we wanted to get a little more specific. So we decided to take a deep dive into Amazon's skincare section to find 15 eye creams you've probably never heard of but that have over 500 positive reviews. Better yet, all the products are under $30. Keep scrolling to shop Amazon's secretly amazing eye cream selection.
It's not just the cute vintage-esque packaging Amazon reviewers love about this top seller: Over 3000 consumers are fans of its vegan, cruelty-free, and USDA-certified organic formula; nourishing ingredient list including vitamin C, vitamin E, rose-hip seed oil, and organic hibiscus flower extract; and the fact that it's gentle enough for even the most sensitive skin. Reviewers agree that it makes their complexions dewy and soft, is non-irritating, and has helped with fine lines and crepiness around the eyes.
Another gentle, vegan, and cruelty-free formula made without parabens, dyes, or fragrances, Amara Organics' gentle, lightweight gel is a favorite among Amazon consumers. Its ingredient list features hyaluronic acid, peptides, and plant stem cells, all of which hydrate and revive the skin. One reviewer echoes the sentiments of many when she writes, "I was super skeptical that this would work for me based on my olive skin tone and genetically-inherited dark under eye circles. … I ended up wishing I took before pictures, because there has been a very noticeable change and it didn't take long! The darkness/skin color contrast has just about gone away, and the toning of the under-eye skin is so much improved."
TruSkin Naturals makes a $20 vitamin C serum that has over 9500 Amazon reviews, and clearly, customers are into its eye cream as well. This hyaluronic acid– and jojoba oil–packed gel is super lightweight in texture, and according to reviewers, it really makes a difference on under-eye puffiness, fine lines, and dark circles.
Who knew Amazon was such a treasure trove of natural and organic eye creams? Reviewers are obsessed with this super-rich cream, which you can use on the whole face as well, for its high-quality handmade ingredients (including extra-virgin olive oil, beeswax, raw Hawaiian honey with royal jelly, essential oils, and vitamin E), light honey scent, and thick nourishing texture.
Over 2400 Amazon customers dig this light, non-irritating product for its refreshing feel on the skin and results-driven formula containing peptides, vitamin C, hyaluronic acid, and caffeine. "Has made a significant difference in dark circles, under-eye bags, and firmness, especially above the lid," one review writes. "Love this stuff!"
Moisturizing aloe; collagen-boosting CoQ10; and nourishing vitamins B5, C, and E are just a few of the ingredients that make this natural eye cream a hit. Reviewers are impressed with the product's ability to diminish fine lines, under-eye darkness, and dehydrated skin. "My dark circles are not as visible and the skin under my eyes is softer and no longer dry," says one reviewer. "Makes me feel like I picked a great product that actually works. I also enjoy the fact that the product is not heavy and it smells nice too."
By far the eye cream with the most Amazon feedback is this high-tech product, which has over 8000 five-star reviews. Multiple customers have uploaded before-and-after photos showing the difference it has made on their under-eye puffiness, dark circles, and wrinkles. This is thanks to an effective ingredient list that contains plant stem cells, hyaluronic acid, peptides, vitamin E, and Matrixyl 3000, which helps with firming.
For only $13, this eye gel contains many of the high-performance ingredients found in the other products on this list, and reviewers are just as happy with it. "This stuff is awesome. I WISH I had taken before pic," says one reviewer. "I have used countless creams that gave me only minimal results. This gel after two months now has flattened the under part of my eye. Wrinkles are gone. Skin is tight and smooth. I'm 37 and can pass for 25."
Both male and female customers are impressed with the results they've noticed after using this product, which makes use of a unique extract from the fruit of the African baobab tree, which has been shown to protect the skin from free radical damage. Among its 2700 Amazon reviews, here's a favorite: "Ok, I'm a dude and began using this product three months ago. Just ordered another. I like it. I get compliments all the time. Used to get 'you look tired' comments but not anymore."
Amazon buyers are in love with this organic face and eye cream, which is packed with skin-perfecting ingredients like retinol, hyaluronic acid, vitamin E, green tea, and jojoba oil. One reviewer writes, "I have used SO many products through the years from Arbonne to Clinique, and this product is by far the BEST that I have used ever. The texture, feel, and how quickly it made my face smooth and healthy was amazing."
Reviewers love the feeling of this lightweight formula on the skin. "This product is so velvety to the touch," one fan writes. "My skin literally absorbed it. It is natural and makes my skin feel soft, youthful, and just wonderful." The gel contains hyaluronic acid, aloe vera, jojoba oil, plant stem cells, and other natural ingredients to help smooth the skin, reduce wrinkles, and hydrate.
If you like to know exactly what you're putting on your face, this one's for you. This balm contains only 11 ingredients, and they're all ones that you can pronounce. Not only that, but they actually work. As one reviewer raves, "I have tried many eye creams and natural products to try to rid myself of the dark circles under my eyes. Within two days of using this product I actually see the circles lightening and puffiness decreasing."
This cream's definitely on the pricey side for Amazon, but buyers swear it's worth it. One reviewer emphasizes, "Been using this for 4+ years and can't live without it. Noticeable difference in a matter of minutes." The unique formula contains PSP, or processed skin cell proteins, a patented ingredient that is only available in Neocutis products.
This eye gel is unique because it's cold-processed. So unlike other brands, no heat or chemical emulsion is used to create it. This helps protect the product's active ingredients, which include plant stem cells, hyaluronic acid, and peptide complex, so that you can reap their full benefits. One reviewer noticed a change in her skin right away, writing, "I received this product yesterday and immediately used it around my eyes. Within a few minutes, I could feel the saggy skin under and above my eyes starting to firm up. I am absolutely amazed at how well this product works."
This caffeine-rich eye cream is perfect for waking up tired-looking eyes, so it's a game changer if you have chronic under-eye bags. "I have genetic eye bags. No amount of sleep makes them go down," a reviewer explains. "I was very pleasantly surprised that this cream did a better job than some of the creams I'd buy at expensive makeup stores." Its all-natural ingredients, which include green tea, vitamin E, and green coffee, work to de-puff, brighten, and smooth the eye area.
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