It's Official: These Are the Best Brow Gels on the Market

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We've been going on about our eyebrows for some time now. In beauty, the power-brow trend shows no signs of waning. The thicker, darker, and bushier, the better, no?

But it's true that not all of us are as blessed in the brow department as others (we're looking at you, Lily Collins, Emilia Clarke, and Zendaya). So we need a little help from our friends. In this case, our friends are thickening, volumizing brow gels. (The best brow gels on the market if we do say so ourselves.) From tinted to clear and those that include cannabis oil or fibers, the sky's the limit when it comes to formula blends. One thing's for sure: They work, and they work well.

Keep scrolling to find the best brow gels on the market. You'll love 'em; we promise.

Best Overall: Anastasia Beverly Hills Tinted Brow Gel

anastasia beverly hills tinted brow gel

One of the OGs of brow care, Anastasia Beverly Hills offers a brow gel that some dream about (cough, us). The botanical formula gives the appearance of fuller brows courtesy of a combination of cream and gel. It's never greasy and can be easily removed with your usual cleanser—no fuss, no muss.

Best Hold: Glossier Boy Brow


This tiny little tube of brow gel has completely taken over the internet. You’ve probably seen or heard of this cult-favorite product a few dozen times over the past few years. It may look like an ordinary brow gel from the outside, but the formula inside is why this brow perfector is flying off shelves.

It’s a tinted brow gel that mimics the hold and sheen of hair pomade. It gives arches a flexible hold while filling them in and adding deep, rich color. As for the brush, it’s tiny but powerful. With only six rows of bristles, it’s practically fool-proof so you can swipe on with precision.

Best Fiber: Benefit Cosmetics Gimme Brow+ Volumizing Eyebrow Gel


If fuller brows are what you’re after, this volumizer is for you. This tinted gel is formulated with tiny microfibers that stick to hairs and skin making brows appear thicker and fuller. It's available in eight shades from cool blonde to warm black-brown.

Best Volumizing: Charlotte Tilbury Legendary Brows Eyebrow Gel

Charlotte Tilbury Legendary Brow Gel

Enriched with elasticizing wax and vitamin E, Charlotte Tilbury's brow gel glides on like a dream while coating every last hair. It lifts, tints, shapes, sculpts, and adds structure to your brows without ever leaving them crusty. Just use the brush along your brows in an upward motion, using small strokes, and voilà. Thicker, more volumized brows in seconds.

Best Budget: e.l.f. Cosmetics Beautifully Bare Sheer Tint Brow Gel


 e.l.f. Cosmetics never fails to impress with pigment-rich products at super affordable prices and this brow gel is no different. It’s a semi-sheer tinted formula so it’s best if natural-looking color is what you’re after. It smooths flyaway strands and tops brows with a lightweight gel that shapes and defines. The brush has super fine bristles to get in the nooks and crannies of even the tiniest of hairs. 

Best Drugstore: Maybelline New York Brow Drama Sculpting Brow Mascara


If you’re new to brow mascaras, try this drugstore formula without breaking the bank. It’s the solution to groomed-but-not-overdone arches for those who prefer a more natural brow look. The unique ball brush sculpts and grooms brows while the gel-mousse formula gives hairs a natural tint and touchable-soft hold. The formula is also buildable so you can swipe on for deeper color or opt for one coat for a barely-there tint.  

Runner-Up, Best Drugstore: Maybelline New York Brow Precise Fiber Volumizer

maybelline brow precise fiber volumizer

For that awe-inspiring, three-dimensional effect, Maybelline's fiber-infused gel formula has got you covered. The tapered spoon brush delivers precise application from corner to corner, and the product disperses evenly each time, adding volume and hold in spades.

Best Clear: Urban Decay Brow Finish Waterproof Brow Gel

Urban Decay

For those who prefer to fill in brows with a pencil or powder formula, a clear brow gel is like a top coat for your arches. While this option won’t coat hairs with any color, it holds hairs in place for a polished finish. It’s also a great solution for those unruly hairs that won’t lay flat—you know what we're talking about.

Best Waterproof: Sephora Collection Brow Builder


With a gel-mousse texture and unique, flocked, brush-like applicator, Sephora Collection has hit the sweet spot of innovation and efficiency with this top brow product. It helps build a full brow from scratch, as the formula is waterproof, stain-like, and adheres to both skin and hair (so even the sparsest brows can be built up).

Best Vegan: Milk Makeup KUSH Fiber Brow Gel

milk makeup kush fiber brow gel

Milk Makeup's tinted, vegan (it blends cannabis oil in lieu of bee's wax) brow gel formula comes complete with thickening, heart-shaped fibers for long-lasting fullness, shape, and definition. See, they adhere to your skin to keep things looking bushy for hours, even days. There's no flaking, no smudging, just thickness, volume, and a little bit of tint. 

Best Versatile: Hourglass Cosmetics Arch Brow Volumizing Fiber Gel

hourglass arch brow volumizing fiber gel

This buildable, tinted gel formula is infused with microfibers to provide color, volume, and definition just like all the others. It comes with a dual-sided brush. The short and long bristles allow for you to apply the product in varying intensities, making it easy to achieve either perfectly sculpted or natural-looking brows.

Best Strengthening: Make Up For Ever Brow Gel

Make Up For Ever Brow Gel

Whether you're looking for a tinted or a clear version, Make Up For Ever is a winning selection. It offers an authentic dimension by filling and strengthening your brows with every swipe. Fibers rich in aloe vera fill the tube, and the asymmetric brush is designed to both define and shape each hair and hold it in place.

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