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In the world of haircare, biotin is arguably one of the most buzzed-about ingredients. Also known as vitamin B7, it gets a ton of play in the supplement world and is well-known for its ability to help promote stronger and healthier hair. (Seriously, good luck finding a hair supplement that doesn’t contain it.)
While you can definitely get biotin orally via a supplement or through your diet (it’s found in foods such as salmon and egg yolks), it's is also a staple in many topical hair products. It’s a mainstay in many shampoos, an easy way to help ensure stronger, thicker, and fuller hair with every wash. And really, who doesn’t want that?
Keep reading for the best biotin shampoos.
Best Overall: Briogeo Blossom & Bloom Ginseng + Biotin Volumizing Shampoo
There’s a lot to like about this shampoo. First and foremost, the sulfate-free formula works on all textures, from fine and straight to thick and curly (and also won’t strip color). It’s 98% natural, relying on ginger and ginseng to deep clean the scalp and stimulate the hair follicles—both good things when it comes to promoting healthy hair growth. Meanwhile, biotin and vitamin 5 (AKA panthenol) strengthen and thicken strands.
Best Budget: RENPURE Biotin & Collagen Thicken + Strengthen Shampoo
This pairs a laundry list of B vitamins, biotin included, of course, with strengthening amino acids and collagen. It relies on plant-based cleansers instead of potentially harsh and drying sulfates and is paraben-, phthalate-, and dye-free too. The lovely scent features notes of jasmine, bergamot, and apple—and yes, you get all of that for an amazing wallet-friendly price.
Best for Natural Hair: Girl + Hair Refresh+ Aloe Vera Biotin Hydrating Hair Milk
While technically not a shampoo, this conditioning rinse is a choice option for freshening up natural hair. Coconut water and hemp seed oil impart plenty of hydration, tea tree oil refreshes the scalp, and biotin helps promote healthy hair growth. The no-rinse formula is easily dispensed right onto the scalp with a targeted applicator tip—an easy way to refresh natural hair in between full-on washes.
Best for Damaged Hair: JASON Natural Restorative Biotin Shampoo
If your tresses are in need of a little extra TLC, make sure to pick up this formula. Given biotin’s strengthening benefits, it’s an excellent ingredient to seek out for reparative purposes; here, it’s combined with conditioning panthenol to also increase hair’s elasticity and shine. The bottom line: Use this regularly to help improve both the look and feel of your strands.
Best for Breakage: Suave Professionals Strengthening Shampoo Biotin Infusion
If your strands are suddenly snapping left and right, reach for this pick. It targets the cause of breakage, ultimately helping to minimize shedding. Biotin fortifies and bulks up hair, reducing the amount of fallout that occurs from daily habits such as brushing and styling. So much so, that, when paired with the accompanying conditioner, it can reduce breakage by 95%. Bonus points for the affordable price.
Best for Regrowth: Paisle Botanics Biotin Shampoo for Hair Growth
Despite the fact that this sulfate-free option cleanses super gently and is hypoallergenic, it’s still packed with plenty of botanicals that make it ideal for thinning hair. Saw palmetto extract is also prevalent in the formula, as is rosemary, aloe, and coconut, and, of course, biotin, to help both stimulate the scalp and help hair grow longer and fuller. An added benefit? It also leaves hair feeling extra smooth and soft, which is always a good thing.
Best Drugstore: OGX Thick & Full Biotin & Collagen Shampoo
Rich and creamy, this formula coats each and every hair strand with a blend of biotin, collagen, and wheat proteins, a trio that effectively plumps and strengthens at the same time. It’s affordable, rinses out cleanly, and delivers results in just one wash.
Best for Scalp Issues: Maple Holistics Biotin Shampoo
No matter whether you’re dealing with a dry, flaky scalp, an oily scalp, or even dandruff, this sudser can help. It’s sulfate-free and contains a variety of natural oils to combat dryness, deep cleanses the scalp with tea tree oil and rosemary, and even has zinc pyrithione, one of the best anti-dandruff ingredients out there. And while all of those work on the scalp, there’s also biotin in the mix to thicken the hair, too.
Best for Hair Loss: Pronexa Hair Growth Shampoo with Biotin
Technically speaking, minoxidil is the only FDA-approved ingredient that re-grows new hair. That being said, the anecdotal proof from rave reviews of this product make it well worth a try for those dealing with excess shedding. There’s thickening biotin as well as DHT-blockers like saw palmetto extract, which goes a long way to stimulating growth and helping to prevent growth. (DHT is a hormone known to be a major contributing factor toward hair loss.) FYI, you’ll need to use it regularly for at least two months to see results, so just be patient.
Best for Fine Hair: Hask Biotin Boost Thickening Shampoo
As a general rule of thumb, biotin is a great ingredient for all hair types, but those with fine or limp strands can benefit even more from the B vitamin. It’s ideal for bulking up hairs and is even more effective when paired with plumping collagen and caffeine-rich coffee (which is great for stimulating the scalp and boosting hair at the root), as it is in this shampoo. The trio leaves hair extra full and extra voluminous, with tons of lift.
Best Splurge: R+Co Dallas Thickening Shampoo
The biotin in this sudser helps boost the keratin structure of your hair, increasing strength and resilience. But it’s not the only standout ingredients; this also boosts conditioning B5, shine-enhancing coconut oil, and saw palmetto extract, a naturally volumizing ingredient to make your mane look noticeably fuller with every wash. It’s worth the price, for sure, especially for those with limp locks.
Best for Curly Hair: Bounce Curl Pure Silk Moisturizing Shampoo
Not all shampoos are created equal, and this fact holds especially true when talking about curly hair. This pick contains no sulfates or silicones (both things to be wary of if you have curls) but does offer plenty of hydrating ingredients and oils to add back the moisture that curly hair needs. On top of that, biotin and protein-rich quinoa help maintain the structure and integrity of your spirals.