Best Beauty Subscription Boxes

Birchbox is our pick for the best beauty subscription

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The 8 Best Beauty Subscription Boxes of 2022

Byrdie / Design by Amelia Manley

Beauty subscriptions sell collections of sample-sized items from categories like makeup, hair products, skin cream, and more. Subscribing typically involves paying a monthly or annual fee and filling out a questionnaire to help determine which products might be best for you.

The best beauty subscriptions give customers the option to customize their boxes so it is not always a mystery what will arrive in the mail. They also offer discounts on full-sized versions of products and offer a variety of subscription options, from monthly fees to annual fees at a lesser rate. 

Best Beauty Subscription Boxes of 2022

Best Overall: Birchbox

Birchbox logo in black with diamond illustration

Birchbox

  • Cost: About $13 to $15 monthly
  • Number of Products: Varies
  • Delivery Area: Nationwide

Why We Chose It

Birchbox boasts strong affiliates, with big names like Benefit, Kiehl’s, and Oribe, alongside more niche beauty brands. And each delivery is a reminder to have a self-care moment, offering you the chance to explore, learn, and play with about five deluxe samples.

Pros & Cons

Pros
  • Top affiliates

  • Multiple subscription options

Cons
  • Extra step needed to customize boxes

Overview

Launched in 2010, Birchbox sends out monthly beauty and grooming bundles based on your profile. To join, you have to fill out a questionnaire with your preferences, so each box you receive can be customized especially to you. 

Every month you receive a sturdy box that is so beautifully designed that you’ll want to keep it for storing jewelry or trinkets long after you have finished the products inside. 

As a subscriber, you get the chance to further customize the box each month by choosing a specific sample, or by adding full-size products to your delivery. You're always welcome to add ones that you've tried from a previous box and loved.

And that’s not all: When you subscribe, you’ll get a discount or a free gift, so be sure to check out all the deals on the subscribe page if you decide to sign up. You can choose from a variety of subscription options: a monthly box costs around $15, a six-month plan costs about $14, and for an annual package is priced at approximately $13 per month. 

Most Customizable: BoxyCharm

BoxyCharm logo in black with heart illustration

BoxyCharm

  • Cost: From $28 monthly
  • Number of Products: 5 or 6
  • Delivery Area: Nationwide

Why We Chose It

For about $28, you can subscribe to the BoxyCharm box that contains five full-size products, worth up to $195. If that’s not enough, you can also get the BoxyCharm Premium box delivered each month, worth up to $250 and featuring around six products.

Pros & Cons

Pros
  • Plenty of options to upgrade boxes

  • Quarterly specials

Cons
  • Expensive

Overview

Should you want to go all-in, during the months of March, June, September, and December, you can opt to upgrade your BoxyCharm box to a Luxe edition for $59.99 more. You’ll get sent eight products, worth more than $505. 

With each bundle, you get the chance to choose one of the products, with Luxe you choose two. There is also the option to buy add-on products featured in previous boxes and get them sent with your next box.

You can expect to receive products from Elemis, Tatcha, Becca, Amika, Iconic, Farmacy, and more. Luxe boasts tools as well, like the PMD Clean Smart Facial Cleansing Device and high-end brands including Nars and Sunday Riley. 

To ensure you get a customized box, your first Boxy comes with a complexion customization feedback form. Complete it, and you’ll receive foundation and concealers better matched to your skin tone in the future.

If you fill out product reviews each month, your box will be further tweaked to suit you. Plus, you’ll gain Charm points to put towards free beauty products in the future.

Best Value: IPSY

IPSY logo in black font

IPSY

  • Cost: From $13 per box
  • Number of Products: 5 or more
  • Delivery Area: Nationwide

Why We Chose It

IPSY uses your information to customize a box to suit your needs. Choose whether you want the Glam Bag, around $13 for five beauty products worth more than $50; the Glam Bag Plus, about $28 for five full-size products worth over $120; or subscribe to both plans.

Pros & Cons

Pros
  • Products come in reusable bags

  • Points program for additional discounts

Cons
  • Not customizable

Overview

Before subscribing to IPSY, you complete a super quick questionnaire, so the company can find out what you look like and adjust your boxes accordingly. You will be asked about your skin tone, eye color, and hair color, as well as your brand, product, and shade preferences.

Unlike most subscriptions, IPSY sends its products in a reusable bag that you can use for a variety of purposes like storing jewelry, as a makeup bag, or as an in-flight pouch. While you don’t know exactly which products you’ll receive each month, IPSY does reveal all the potentials, so you have an idea of what you might get.

Previous bags have boasted items from cult brands like TONYMOLY, Christophe Robin, Verb, Glossier, and Murad. Members can shop past products at a discount, as well as IPSY offers that are updated daily at 9 a.m. ET. Shopping will also help you to accrue points that you can use to redeem against monthly bonus items in your Glam Bag.

Best Seasonal: FabFitFun

FabFitFun logo in black font

FabFitFun

  • Cost: $45 quarterly
  • Number of Products: 6 to 8
  • Delivery Area: Nationwide

Why We Chose It

FabFitFun sends seasonal boxes four times per year, packed with six to eight full-size beauty and lifestyle products that cost you $45—but are worth up to $300.

Pros & Cons

Pros
  • Seasonal sales with steep discounts

  • Access to FabFitFunTV

Cons
  • Not fully customizable

  • No monthly option

Overview

These boxes are ideal for anyone who wants a good mix of self-care items (think skincare and haircare), everyday makeup, and lifestyle products like hairbands, eye masks, and slippers. Brands featured in past boxes include Aromatherapy Associates, Kate Somerville, Rodial, and Anthropologie. 

Each member gets the chance to choose the first product they receive in the box. And, if you subscribe to an annual membership for around $180, you automatically become a Select Member and have the chance to customize more of the products that you receive. 

Just like other subscription boxes, you'll get the chance to boost your box with add-ons and popular products from past boxes, with up to 70% off. They also offer a seasonal edit sale, which is a bit like a sample sale, where for a limited time you can shop products at a 30% to 70% discount.

Members also get access to FabFitFunTV, which has new workouts added each season, as well as the FabFitFun community where you can share tips, box faves, and more with other members. 

Best for Vegan Beauty: Petit Vour

Petit Vour logo in black font

Petit Vour

  • Cost: Starts at $15 monthly
  • Number of Products: 4
  • Delivery Area: Nationwide

Why We Chose It

Petit Vour’s beauty box subscription serves those dedicated to plant-based and non-toxic beauty—or anyone who wants to dip their toe in that world. Each month, you will get to sample products from brands like French Girl, Lily Lolo, Osea, Axiology, and more.

Pros & Cons

Pros
  • Multiple subscription options

  • Points program can be used on full-size products

Cons
  • Fewer products per box than others

Overview

You start by creating a personal beauty profile with your makeup, skincare, and haircare preferences. Then, starting at $15 every month you will receive the Petit Vour box with four products, worth at least $50, curated to match your beauty profile. If you take the time to rate the box and products, you will get around 400 PV points (worth about $4) that you can save up or spend against any full-size products you purchase on the company's website.

If you are looking to take your membership to the next level, you can subscribe to the Petit Vour Plus Beauty Box that they say is, "supercharged with over $100 of top, cruelty-free and vegan beauty."

In this box, you will receive five to seven travel and full-size products, for around $25 per month. And, the longer you commit to a subscription, the cheaper the monthly amount is. You can also gift a subscription to a loved one for three, six, or 12 months.  

Best for Skincare: BeautyFIX by Dermstore

BeautyFIX by DermStore in black font

BeautyFIX by DermStore

  • Cost: About $25 monthly
  • Number of Products: 6
  • Delivery Area: Nationwide

Why We Chose It

It’s a $24.95 monthly box dedicated to all things skincare, with some makeup and hair products thrown in for good measure, from the e-tailer Dermstore. Subscribe to this box, and each month you’ll receive around six, full- and deluxe-travel-size products, worth over $100.

Pros & Cons

Pros
  • Discounted prices on full-size versions

  • One-off box available for about $25

Cons
  • Not customizable

If you’re not big on surprises, you’ll be pleased to note that BeautyFIX releases details of exactly what is in each box before it ships. Love the products in your box, and want to buy more? You’ll get exclusive, subscriber savings to use on full-size versions on the Dermstore website.

With over 20 years of experience in the beauty business, the Dermstore box offers an expertly curated selection of prestige and professional skincare products like Ren, Bioderma, COSRX, Caudalie, and Rahua. Before you commit, you can buy a one-off box for around $25. If you love the products you receive, you can subscribe to the service and pay even less per month. Shipping is free, and you can cancel at any time. 

Best for Trends: GLOSSYBOX

GlossyBox logo in black font with royal crown seal illustration

GlossyBox

  • Cost: Starts at $18 monthly
  • Number of Products: 5
  • Delivery Area: Nationwide

Why We Chose It

Each month, GLOSSYBOX sends five deluxe-sized, beauty products in its signature pink packaging around the world. The boxes tend to be themed: March’s box focused on eye products, while January boasted products centered around sleep and feeling refreshed.

Pros & Cons

Pros
  • Offers broad range of brand names

  • One-off boxes sometimes available

Cons
  • Not fully customizable

Overview

Founded in Berlin in 2011, GLOSSYBOX has chalked up quite the roster of beauty brands it works with, thanks to its beauty trend scouts on the ground in cities like Paris and Tokyo, sourcing the best, most interesting, premium, and niche brands for you to discover each month. Products range from well-known names like Benefit and OPI, to discovery brands like Naobay and Temple Spa.

You can subscribe to a one-month plan for around $21 and keep it rolling, or you can commit to a three-, six- or 12-month membership. The annual commitment works out to less than about $18 per month.

On top of the monthly boxes, there are often limited-edition bundles you can buy as one-offs to gift to friends and family, or to treat yourself. Glossies (GLOSSYBOX members) get priority access to these extra-special, limited-edition offers. 

Final Verdict

Subscription beauty boxes don't always allow user to customize the boxes they receive. Our choice for best overall, Birchbox, is an exception to this. Boxes are curated based on your preferences, but you have the option to choose specific samples or add full-size products to you delivery.

Birchbox also is affordable. Its annual package averages out to about about $13 per month, which is about as good a deal as you'll find.

Frequently Asked Questions

What Are Beauty Subscription Boxes?

A beauty subscription box curates a selection of the best beauty and wellness products and delivers them right to your door, as often as you’d like. Whether you’re into using all-vegan beauty products or want to discover new niche beauty brands, today’s subscription beauty boxes offer something for everyone. 

Who Should Use a Beauty Subscription Box?

Beauty subscription boxes are perfect for anyone with an interest in makeup, skincare, or haircare. They’re an ideal purchase for those who are dabbling in beauty products for the first time, as each box will introduce you to a new lineup of beauty must-haves. They are also a great investment for beauty lovers wanting to add to their ever-growing cosmetic collection.

How Much Are Beauty Subscription Boxes?

The cost of beauty subscription boxes varies depending on each company’s membership options. You can expect to spend anywhere between $12 to $60 per month. 

How Often Can I Receive a Beauty Subscription Box?

Each beauty subscription operates differently when it comes to the frequency of their boxes. With some beauty subscription boxes—like Birchbox and BoxyCharm—you’ll receive a new box monthly. And some beauty subscription boxes such as FabFitFun operate on a seasonal basis, so you’ll get a box four times a year. 

Am I Able to Customize My Beauty Subscription Box?

Beauty subscription boxes become even more exciting when you get to personalize them based on your beauty routines. Several beauty subscription box companies like Birchbox, BoxyCharm, IPSY, and FabFitFun allow you to make customizations to your box.

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