Beauty fanatics know that when you stumble upon a blog that speaks to you, it’s akin to finding a soulmate—you know, that euphoric feeling of “Yes, this person understands me!” And then, naturally, you stay up all night getting to know each other (aka reading through their entire archives). Because a blog, unlike an Instagram account, offers a little something more to connect to, and we are still huge fans.
In the spirit of this sentiment, we rounded up some of the best beauty blogs on the internet for endless information and inspiration. From drugstore devotees to DIY hair pros and lipstick fiends, there’s a blog for every kind of beauty lover in this mix. Read through to meet your match!
Robin Black is a makeup artist who has worked her magic on ladies like Amber Heard, Lorde, Kerry Washington, Olivia Wilde, and Eva Mendes, plus is known for her extensive editorial work for publications like Vogue, Harper’s Bazaar, and Marie Claire. Her blog is a lush photo diary of her backstage and print makeup artistry with step-by-step instructions and exact product lists for how to re-create each look.
Los Angeles–based Marianna Hewitt posts about everything from how to get Kylie Jenner’s full lips to chic manicures and five-minute makeup. You’ll also find recipes for ways to build beauty from the inside, like via antioxidant-rich smoothies.
You will not find images of beauty products more stunning than those of San Diego–based blogger Sabrina of The Beauty Look Book. The blog is dedicated to reviewing luxury beauty products from makeup to skincare to fragrance, and you can always trust Sabrina's selective taste and keen eye for quality formulas.
Lesley is a London-based 20-something who recently transitioned to natural hair and posts super-chic, candid hair and makeup content. Some of team Byrdie's all-time favorite hairstyling tutorials come from Lesley, whose aesthetic is understated, feminine, and super contemporary.
This streamlined site is where you go to find “the best beauty brands you’ve never heard of.” The blog features tons of indie brands that readers probably haven’t discovered yet. As author Ann Colville Somma puts it, she looks past the hype and straight to ingredients and efficacy to bring readers the best products they’ve never heard of. Somma does product development and innovation in the beauty industry, giving her a unique inside perspective.
We love the graphic layout and clean design of Annie Atkinson’s She’s in the Glow, which highlights inspiring editorials from the beauty world, as well as Atkinson’s own magazine-like features on under-the-radar brands and new products on the market. It’s easy to spend hours reading the site’s interviews with “Glow Girls” for an inside scoop from industry mavens, like founder of cult line RMS Beauty, Rose-Marie Swift, and the founder of the 100% natural and nontoxic skincare line Tata Harper.
Male beauty bloggers are still pretty rare outside of Instagram and YouTube, but Bart is even rarer for his wickedly clever writing voice, discerning taste in products, and chic site design. Here's a taste of the sort of content you'll find on OMGBart, an excerpt from his review of a new Diptyque product: “Were you to say you knew of a fragrance hair mist that would excite me, I’d likely recommend that you take a Valium and chill your horses.”
Beauty writer Kara Manos gives a fresh perspective on everything new in the hair, makeup, skin, and nail world with extensive drugstore roundups, monthly favorites, and industry tool breakdowns. Her reviews are candid and make it easy to determine the types of products best-suited for your specific needs.
Lexi was one of YouTube’s very first natural hair vloggers and she's still at it. She changes up her hair constantly (curls, braids, color, extensions, you name it), providing inspiration and tips along the way. She also posts fun makeup, fitness, and travel content.
Teni Panosian is the first to admit she’s no makeup artist but rather an “extremely well-informed consumer” with a knack for makeup tricks. One perusal of her blog and you’ll be hooked on her one-friend-to-another style and inspired to try all of her all of her tutorials.
What are your favorite beauty blogs? DM us your recommendations on Instagram at @byrdiebeauty!
This story was originally published at an earlier date and has since been updated.