All Beauty, All the Time—For Everyone.

A Rainbow Of Mascaras To Try

When bright mascara showed up on runways last year—cobalt blue at Stella McCartney, fluorescent pink, green, and blue at Dior Couture—it was thanks to bold pigments and a masterful application by the world’s best makeup artists. It took them a minute, but big brands are finally making this a look you can actually try at home—without dipping your lashes in powder. Chanel, Butter London, and Maybelline have all released limited-edition bright mascaras, while YSL continues to keep their Majorelle Blue among their classics. And if it’s too much for you, go the subtle route: green and hazel eyes pop with a rich purple mascara, while blue and dark brown eyes look best with a dose of blue, whether navy or aqua. As for the pink, green, and yellow formulas: you can coat your lashes for extra fun, or add a touch to the tips for a subtle hint of color.

Maybelline’s six new, limited-edition shades of Great Lash Mascara ($7) are only available in stores for the month of August! Scoop up standouts like Wink of Pink, Teal Appeal, and Vision of Violet while you can.

Cop Donna Karan’s S/S 13 runway look with Anastasia’s Hypercolor Brow and Lash Tint ($18) in In The Pink.

Or ease into the trend with Benefit’s Badgal Plum Mascara ($19)—it will make green eyes pop.

Chanel’s limited-edition summer collection of butterfly-inspired shades includes a bright yellow hue of their Inimitable Mascara ($30).

We can’t decide which shade we like best from Inglot Cosmetics’ Colour Play Mascaras ($10): the cobalt blue, jade green, or deep purple.

Add teal lashes to your blue eyeliner for a bold statement. Try Hard Candy’s 1000 lashes Fiber Mascara ($6) in Mermaid Teal!

The rich green shade of Make Up For Ever's Smoky Lash ($23) in Green is bold enough to make a statement, but will easily carry you into fall.

Butter London takes the trend one step further by adding a dose of shimmer to the blue, purple, and pink shades of their Wink Colour Mascara ($20).

YSL’s Effet Faux Cils Mascara ($30) in Majorelle Blue is waterproof, making it the perfect pop of color for the beach!

If you love Sephora’s classic Outrageous Volume Mascara ($15) you’ll want to pick up the limited-edition purple and blue shades.

Anastasia Hypercolor Brow and Lash Tint $18
Shop
Benefit Badgal Plum Mascara $19
Shop
Chanel Limited-Edition Inimitable Mascara $30
Shop
Inglot Cosmetics Colour Play Mascara $10
Shop
Hard Candy 1000 lashes Fiber Mascara $6
Shop
Butter London Wink Colour Mascara $20
Shop
Make Up For Ever Smoky Lash $23
Shop
YSL Volume Effet Faux Cils Waterproof Mascara $30
Shop
Sephora Outrageous Volume Mascara $15
Shop

Related Stories