The 50 Best-Selling Beauty and Fashion Products You Can Get on Amazon Right Now

Check them out while they're on sale.

We independently research, test, review, and recommend the best products—learn more about our process. If you buy something through our links, we may earn a commission.
Best Fashion and Beauty Products on Amazon

Amazon

At Byrdie, we're such big fans of beauty products we write about them for a living. To stay up to date on what's new and predict what will be the next big thing, we're constantly checking Amazon's Movers and Shakers list, which always has the latest info on what people are searching for and what is selling well (or selling out) across Amazon. As shopping experts, we use this handy tool to keep our fingers on the pulse. 

Right now, we love all the moisturizing night creams that are highly beneficial during the dry winter months and travel-friendly containers that help us bring our skincare essentials along when we're on the road. Plus, there are always loads of beauty staples like body lotion, makeup remover, and disposable razor blades that you can stock up on—and alerts to let you know when your must-haves are on sale. 

The most popular products on the Movers and Shakers leaderboard are updated hourly, so there's always a chance you'll discover a new beauty obsession, from fragrance mists to eyelash curlers and powder puffs. To help you get started, we rounded up 50 of our current faves. Shop our selects below. 

Beetles 20-piece Winter Gel Nail Polish Kit

Beetles-20-piece-Winter-Gel-Nail-Polish-Kit

Amazon

Whatever the occasion, a fabulous manicure can make or break your look. This 20-piece set comes with everything you need to DIY a gel mani. Pick from a glossy finish or a sparkly one. 

Shop Now: $28 (Originally $33) 

CeraVe Skin Renewing Night Cream

CeraVe Skin Renewing Night Cream

CeraVe holds the title of ‘Best Overall Night Creams’ after we researched and tested dermatologist-recommended picks. It’s effective and affordable with a mix of biomimetic peptides, ceramides, hyaluronic acid, and niacinamide. 

Shop Now: $16 (Originally $18) 

Cetaphil Face and Body Wipes

Cetaphil Face and Body Wipes

Cetaphil’s gentle skin cleansing wipes are at the top of the movers and shakers list—and it’s no surprise. These makeup-removing wipes are packable for gym bags or overnight trips, plus we awarded them the best for sensitive skin makeup remover wipes. 

Shop Now: $19 

Nivea Essentially Enriched Body Lotion

Nivea Essentially Enriched Body Lotion

If your skin gets especially dry in winter, and you could use something soothing, this pick from Nivea is a good place to start. It comes packed with almond oil, vitamin D, and vitamin E, which help repair your largest organ.  

Shop Now: $6 (Originally $7) 

E.l.f. Camo Concealer

Elf Camo Concealer

Amazon

With 18 different shades of concealer, this full-coverage bottle is great for last-minute touch ups, or as your daily driver. The liquid concealer has a matte finish that doesn’t sink into creases.   

Shop Now: $5 (Originally $7) 

Corated Heatless Curls Headband

Corated Heatless Curls Headband

Amazon

Love having curly hair, but despise the build up and hot tools you have to use? This heatless satin curler is a great option. Wrap your hair more tightly to get denser curls, and keep them loose to get beachy waves. 

Shop Now: $12

NYX Professional Makeup Eyeliner Pencil 

NYX Professional Makeup Eyeliner Pencil

Amazon

This sleek retractable eye pencil comes in basic colors like dark brown, hazel, blue, gray, and black. But don’t let that distract you from some of the brighter, more fun options like a royal purple, gold, olive, white, and even aqua. 

Shop Now: $6 (Originally $7) 

Pimoys Powder Puff Soft Makeup Blender Sponge 

Pimoys Powder Puff Soft Makeup Blender Sponge

Amazon

Makeup sponges come in all shapes and sizes, and this triangle puff from Pimoys is currently in the best-selling spot on Amazon for Powder Puffs. With a handy strap, the puff fits right over your fingers to help apply makeup. 

Shop Now: $9 (Originally $13) 

Gemice Travel Bottles

Gemice Travel Bottles

Traveling this winter? These TSA-approved bottles make it easy to hop on a plane without having to check your full-size toiletries. They come in seven different color blocks, and have a semi-wide opening so the transfer of face wash, shampoo, conditioner, lotion, and more. 

Shop Now: $14  ​​

RoC Multi Correxion Anti-Aging Facial Night Cream

 RoC Multi Correxion Anti Aging Facial NightCream

Amazon

At 38 percent off, now’s a great time to pick up a new night cream. Roc’s Multi-Correxion non-comedogenic ingredients are built to target wrinkles with Hexinol. 

Shop Now: $19 (Originally $30) 

Nutrafol Hair Supplement 

 Nutrafol Hair Supplement

Amazon

​​Growing thicker hair can take time, and feel complicated. Nutrafol’s supplements are filled with Saw palmetto, ashwagandha, marine collagen peptides, and more to help your hair grow stronger and longer. 

Shop Now: $84 

Conair Hairbrush 

Conair Hairbrush

Amazon

New year, new brush. We recommend replacing your brush every six to 12 months, which means now’s a good time to pick up this one—especially on sale. And this one has over 41,300 five-star ratings.  

Shop Now: $4 (Originally $7) 

Olaplex No. 4 Bond Maintenance Shampoo 

Olaplex No. 4 Bond Maintenance Shampoo

Amazon

Olaplex’s superpower is that it helps to restore hair from the state that comes after one too many at-home dye jobs, or just brittle hair in general. With a citrus-like scent, our tester loved the results—nourished and smooth hair post-dye job. 

Shop Now: $30

Gillette Venus Razor Blade Refills 

Gillette Venus Razor Blade Refills

Amazon

We love the Gillette Venus razors, and this four-pack of replacement razors is a must-have for anyone that shaves. 

Shop Now: $15

Revlon Triple Ceramic Curling Iron 

Revlon Triple Ceramic Curling Iron

Amazon

​​The Revlon perfect heat triple ceramic curling iron has 30 heat settings, so you can find the ideal one for your hair. The one-inch ceramic barrel also comes with a safety auto shut-off feature, so you don’t have to worry about leaving it on all day while you’re out of the house. 

Shop Now: $12 (Originally $14)  

Dorco Tinkle Eyebrow Razor 

Dorco Tinkle Eyebrow Razor

Amazon

As someone who is relatively new to dermaplaning, this is a simple and easy-to-use tool for a first-timer—or someone extremely experienced. Use the razor for fine hairs around your eyebrows, upper lip, or anywhere on your face. When you’re done, simply cover with the safety cap. 

Shop Now: $6

TruSkin Vitamin C Serum

TruSkin Vitamin C Serum

Amazon

TruSkin Naturals makes one of the best drugstore Vitamin C serums. We love how gentle and hydrating this option is thanks to hyaluronic acid and jojoba oil. 

Shop Now: $22 (Originally $30) 

Revlon One-Step Original Hair Dryer

Revlon One Step Original Hair Dryer

Amazon

There’s a reason our editors love this one-and-done dryer and volumizer—it heats up and dries fast, doesn’t cause static, and is pretty affordable compared with other similar hair dryers. 

Shop Now: $35

Asgard Ankle Rain Boots 

Asgard Ankle Rain Boots

Amazon

This time of year, a sturdy pair of rain boots that also work well in the snow are extremely necessary. These Chelsea boots are the top seller on Amazon for women’s boots and booties, so it’s no surprise they have over 15,000 perfect ratings. They come in 13 different colors. 

Shop Now: $33 (originally $50)

Ewedoos Yoga Pants

Ewedoos Yoga Pants

Amazon

Pockets, a high-waist, and over 25,900 five-star ratings make these simple black leggings a wardrobe staple. Whether you prefer yoga, strength training, or cardio, these provide the support you need. 

Shop Now: $15 (Originally $40) 

Anrabess Oversized Turtleneck 

Anrabess Oversized Turtleneck

Amazon

Winter weather calls for warm and cozy sweaters daily. This cowl neck knit goes with just about everything in your closet. We love the variety of warm colors, plus the stripes options, too—check out the 40 different options today.

Shop Now: $35 (Originally $43) 

Zesica Cable Knit Sweater

Zesica Cable Knit Sweater

Amazon

If you need a sweater to wear daily to work, this pullover chunky knit fits the bill. The beautifully designed sleeves steal the show, and you can pick from 22 different colors. 

Shop Now: $30 (Originally $45) 

Garnier SkinActive Micellar Cleansing Water

 Garnier SkinActive Micellar Cleansing Water

Amazon

We love products that work double duty—this cleansing water works as a face wash in the morning, and to remove makeup at night, too. And you won’t find any  fragrance, sulfates, or alcohol on the ingredient list. 

Shop Now: $4

Laslulu Pullover

Laslulu Pullover

Amazon

A fleece-lined pullover sweatshirt can take any workout outfit from the gym directly to brunch, grocery shopping, or any other errand you need to run. The quarter zip comes with a hood, a wide front kangaroo pocket, and thumb holes. 

Shop Now: $40 

Smog Silk Pajamas

Smog Silk Pajamas

Amazon

Silk pajamas are the ultimate luxury, but you don’t have to spend a ton of money to get a pair anymore. This two-piece set comes with shorts and a short sleeve button-up in seven sizes and over twenty colors. 

Shop Now: $22 (Originally $25) 

Tronjori Palazzo Trousers

Tronjori Palazzo Trousers

Amazon


Wide-leg pants can pull an outfit together. These can be dressed up or down for any occasion, and come in regular and short sizes, so you can get them a little cropped if that’s the style you like. Did we mention they come in over 30 colors and designs? 

Shop Now: $21 (Originally $40) 

Lanul Belt Bag 

Lanul Belt Bag

Amazon

No pockets? No problem. This fanny pack comes in eight colors and can hold your phone, AirPods, wallet, keys, and more in the three pockets inside. 

Shop Now: $17

Amazon Essentials Puffer Jacket 

Amazon Essentials Puffer Jacket

Amazon

A water-proof, lightweight puffer can be an investment, but this one from Amazon Essentials is sleek and will do its job to keep you warm, even in wet weather. It comes in 10 different sizes. 

Shop Now: $21 (Originally $48)

Amazon Basics Cotton Swabs 

Amazon Basics Cotton Swabs

Amazon

Now is a good time to stock up on basics, like these double-tipped 100 percent cotton swabs from Amazon. Touch up excess eyeliner, eyeshadow, and more without a mess. 

Shop Now: $3

Amazon Basics Cotton Rounds

Amazon Basics Cotton Rounds

Amazon

This pack of 100-count cotton rounds will last you for a while. Take off nail polish, apply toner, and more with these multi-purpose must-haves. 

Shop Now: $3

Lipstick by Revlon 

Lipstick by Revlon

Amazon

Revlon’s creamy lipstick comes in a handful of nudes, browns, reds, corals, pinks, and plums. This one is extra popular thanks to ingredients like hyaluronic acid, aloe vera, and rose quartz.  

Shop Now: $15

Nivea White Peach and Jasmine Body Wash 

Nivea White Peach and Jasmine Body Wash

Amazon

Jumpstart your year with a new refreshing body wash, like this one from Nivea which is packed with plant-derived ingredients. The thick lather also works great for shaving. 

Shop Now: $5 (Originally $8) 

Amika Perk Up Dry Shampoo 

Amika Perk Up Dry Shampoo

Amazon

Sometimes it’s too much to wash your hair daily, but that doesn’t mean the oil doesn’t stop building up. A quick spray of this talc-free dry shampoo is all you need to extend the days between washes. 

Shop Now: $25

La Roche Posay Double Repair Face Moisturizer 

 La-Roche Posay Double Repair Face Moisturizer

Amazon

We love how easy this lotion is to apply, that it’s budget-friendly and that it works for both our morning and evening routine. 

Shop Now: $21 

Mielle Organics Rosemary Mint Strengthening Hair Masque 

Mielle Organics Rosemary Mint Strengthening Hair Masque

Amazon

This Byrdie-Clean and affordable hair mask can help get any dull strands back into shape. Our testers described it as “equal parts relaxing aromatherapy and curl-correction.”

Shop Now: $9 (Originally $12) 

Bed Head by Tigi 

Bed Head by Tigi

Amazon

For those with short to medium hair, a wax stick can provide a strong enough hold for whatever style you prefer.  

Shop Now: $22

E.l.f. Instant Lift Brow Pencil 

Elf Instant Lift Brow Pencil

Amazon

This brow-defining pencil has over 18,000 perfect ratings thanks to its affordability, color options, and durability.  

Shop Now: $3 

E.l.f. Monochromatic Multi-Stick 

Elf Monochromatic Multi Stick

Amazon

In glistening peach, this shimmery stick blends beautifully on your eyes, lips, and cheeks. One tool really can do it all.  

Shop Now: $5 

SoCozy Curl Leave-In Spray 

SoCozy Curl Leave In Spray

Amazon

With keratin, plum seed oil, and olive oil, this leave-in conditioning spray works great for all ages. 

Shop Now: $10 

L’Oreal Paris Superior Preference Hair Dye

L’Oreal Paris Superior Preference Hair Dye

Amazon

If you are a box dye lover, you know you have to pick up a new color every six to eight weeks. Amazon makes it easy for you to subscribe and save once you find the perfect color. 

Shop Now: $10 

Aquaphor Healing Ointment 

Aquaphor Healing Ointment

Amazon

For cuts, scrapes, and burns, Aquaphor is the most helpful. It’s also ideal for travel since the unscented moisturizer won’t explode or leak in any travel bag. 

Shop Now: $16 (Originally $18) 

Reoria Racer Back Bodysuit 

Reoria Racer Back Bodysuit

Amazon

Choose from 19 colors of this halter top bodysuit. They range from a basic black to bold bright options like a sky blue or coral, for whatever your style. 

Shop Now: $18 (Originally $36) 

Orolay Thickened Down Jacket

Orolay Thickened Down Jacket

Amazon

The Amazon famous coat is currently on sale for 20 percent off, which is exactly why this made the list. Pick from 10 sizes and 13 different colors of the warm staple. 

Shop Now: $149 (Originally $180) 

Trendy Queen Oversized Half Zip

Trendy Queen Oversized Half Zip

Amazon

There are 23 colors of this easy to throw on quarter zip hoodie. Pair with workout shorts, or toss over jeans for a more casual Sunday of errands. 

Shop Now: $35 (Originally $43) 

Amazon Essentials Fleece Joggers

Amazon Essentials Fleece Joggers

Amazon

It’s cold outside, and that means you’re going to need an added layer (or two) to get back and forth to the gym. These French terry sweats are the perfect option. 

Shop Now: $20 (Originally $22) 

Running Girl Sports Bra 

Running Girl Sports Bra

Amazon

Kicking that workout into high gear this month? A strappy racerback sports bra is just what you need to stay supported through kickboxing, HIIT, running, and more. 

Shop Now: $19 (Originally $25)

New Balance FuelCore V1 Sneaker

New Balance FuelCore V1 Sneaker

Amazon

This month is the ideal one for a refresh to your gym sneakers. This lightweight shoe has a bootie upper that feels like a hug—ideal for walking, strength training, and dance cardio. 

Shop Now: $55 (Originally $65) 

Rosyclo Cloud Slippers

Rosyclo Cloud Slippers

Amazon

Our editors love these slides for everything from the spa to communal showers to walking around the house. They’re comfortable, bouncy, and easy to clean.  

Shop Now: $20 (Originally $40)

Maybelline New York Lash Serum Primer 

Maybelline New York Lash Serum Primer

Amazon

Mascara primer is the key differentiator between good and great lashes. This one from Maybelline is a tinted base with ceramide and vitamin B5. Use right before your mascara application to see the best results.  

Shop Now: $10 (Originally $13) 

Burt’s Bees Lip Balm 

Burt’s Bees Lip Balm

Amazon

Burt’s Bees makes one of our favorite lip balms. This one is our best overall pick for 2023, thanks to beeswax and vitamin E, both of which hydrate and nourish chapped lips. 

Shop Now: $11