How to Make the Most of Urban Outfitters' Skincare Section
Beauty editors agree: The hipster emporium responsible for everybody's first crop top has become a major player in the beauty industry. In the past year or two, Urban Outfitters' skincare, makeup, and haircare sections have expanded to include swoon-worthy, under-the-radar finds from handcrafted natural brands to hard-to-find Korean products. Think of it as Sephora's cool, indie little sister.
UO's skincare aisle has developed into something particularly impressive, featuring Byrdie-beloved brands from Mario Badescu to Milk Makeup. Scrolling through the selection online makes us feel like, well, beauty junkies in a beauty store.
But with so many products to choose from, how do you know which ones to try? To help you load up your cart with the right products, we've put together three distinct skincare routines (based on skin type) that you can buy entirely from Urban Outfitters. Each four-step routine includes a cleanser, toner, moisturizer (or exfoliant), and an extra something special. Keep scrolling to find your tailor-made skincare routine, all from Urban Outfitters!
Klurskin Jojoba & Coconut Gentle Hydrating Cleanser ($18)
This aloe-based gel cleanser is lightweight and gentle enough for parched and sensitive skin. Its skin-loving ingredients, including coconut milk, honey, and jojoba oil, are 75% organic. The product leaves skin feeling squeaky clean but not at all dry or tight. It's the perfect pick for dry skin types.
Sea 2 Skin Active Hydration Mask ($25)
UO's masterfully curated mask selection has us simply giddy. If you're a dry skin type, make sure to cart one of these adorably packaged masks. The sea botanical– and hyaluronic acid–infused formula will give you all the hydration (in 10 to 15 minutes, that is).
Context Daily Facial Cleanser ($30)
If you have combo skin, you want to choose a cleanser that's not so oily that it clogs your pores but not so harsh that it leaves your skin feeling tight. Enter this gentle cleansing cream, which effectively lifts impurities from the skin while leaving it hydrated.
Never mind the amazing conversation piece of a bottle (gotta love Korean packaging)—this multifunctional, antioxidant-rich toner has the most impressive formula. It's laden with copious nutrients, like bamboo leaf extract and black chokeberry, which work both to moisturize and clear the skin of leftover dirt and makeup.
Heritage Store Blemish Treatment Toner ($14)
Toner is a must in any oily skin routine, and this refreshing product effectively banishes blemishes, blackheads, and excess oil. Salicylic acid is the active ingredient here, but plant-based ingredients like thyme, tea tree, peppermint, and lavender also work to cleanse and soothe skin.
Next up, don't miss the seven most overlooked beauty brands at Target!