Alert: There's a Cool New Place to Discover Beauty Products Online
Fashion girls have had a long love affair with e-tailer The Dreslyn, and now beauty junkies can get in on the action. The online boutique, known for its edited selection of fashion and home goods, is taking its 360-degree lifestyle brand further with the launch of 19 beauty brands across hair, makeup, skin, body care, and fragrance categories.
Founder Brooke Taylor Corcia implemented the same method of curation for the new beauty section, choosing to stock organic bath and beauty products along with indie brands its existing customer base will fall in love with. "I personally value low-maintenance beauty—enhancing, rather than transforming," says Taylor Corcia in a press release. "Health is our most valuable asset, so branching into a category that promotes self-care, confidence and overall well-being is an exciting next step for our business." Shoppers can expect to see brands like unisex skincare lines Context and Grown Apothecary, hair care from David Mallet and Sachajuan, and cosmetics from Ilia and Byrdie-editor favorite Kosås.
Keep scrolling to shop a few of our favorite under-the-radar picks available now at The Dreslyn.
Which indie brand are you excited to see at The Dreslyn? Tell us in the comments.