It’s only been a few days since we were graced with the news of another celebrity makeup collection. Supermodel Gigi Hadid revealed that she has been in collaboration with Maybelline, creating a special makeup collection that will hit drugstore aisles nationwide.
This isn’t the first time Hadid has been linked to Maybelline, as she has been the face of the drugstore brand for around two years now, appearing in major ad campaigns. Other famous models, like Victoria's Secret angel Adriana Lima, have also fronted Maybelline promotions, though they've never personally collaborated on a collection. Because of this, we were as surprised as we were delighted to hear the news.
But what was even more surprising was learning that the first product from the highly anticipated collaboration debuts incredibly soon. When we say soon, we mean tomorrow. (They didn't waste any time, did they?) Keep scrolling to see a glimpse of the first Gigi Hadid x Maybelline makeup product.
Maybelline posted this short video to its official Instagram account, revealing glances of the first Hadid-approved product. It's called the Jetsetter palette, and we get a glimpse of the sleek pink packaging lying atop a passport. At the end, we see what appears to be individual eye shadow shades in pearlescent white, pink, chocolate, and charcoal. It's a fully equipped nude eye palette, perhaps? It could be something similar to Maybelline's The Nudes Eyeshadow Palette ($8), which was hugely popular upon release and remains as one of our all-time favorite drugstore picks.
Shortly thereafter, Maybelline posted this video, showing Hadid looking into the palette's mirror and seemingly applying a lip product. Then it cuts to an image of what appears to be various shades of concealer and a cream lip product. Are there separate Jetsetter palettes, one for eyes and one for face? Or does a single palette enclose all of these products? Gigi, we have questions!
The latter seems more likely, judging by the name. We're guessing it houses a number of multi-use products, including shadows, concealer, and lip and cheek tint. Since it's called the Jetsetter, we're assuming it's designed to be an entire look in a single palette, perfect for stashing away in a carry-on or suitcase.
Finally, we were graced with this adorable boomerang video of Hadid holding the compact palette, and our anticipation hit an all-time high. We officially can't wait for its release tomorrow. Rest assured that we'll be the first in line to see it in all of its glory IRL. Until then, we're gathering up our favorite Maybelline products to pair it with, like our beloved Super Stay Matte Ink Lip Color ($8) and the Face Studio Master Strobing Stick ($8).
Next, see all three palettes that are discounted 50% during this week's Sephora sale.