19 Secrets to Being a Successful Beauty Vlogger
Video beauty blogging, or beauty vlogging, has gained serious attention thanks to video stars like Michelle Phan, but how does it all work, exactly? We chatted with Elle Fowler from All That Glitters and her sister Blair Fowler from Juicy Star, Teni Panosian from Miss Maven and sisters Samantha and Nic Chapman from Pixiwoo for the details.
Sam: My sister Nic and I have been makeup artists for 20 years Five years ago, I was asked to explain how to create a smoky eye via email, but decided that filming a demo and uploading the video to YouTube was a better way to get my point across. Seven hundred videos later, we are still recording different tutorials and uploading to YouTube every week.
Nic: Sam was shocked to see that other people began commenting on that first video, asking for different looks, so she asked me to step in and help.
I use Final Cut Pro. No one taught me, I just kind of sat there and taught myself; however long it took I was going to learn. Now I’m very computer savvy. My camera is a Canon T3i. It’s an older model, but it’s from the rebel series and great for amateurs. Some people think they have to buy a $3,000 camera, but you don’t. I also use softboxes and a ring light; they’re ideal for beauty shots.